Follow These Tips While Redesigning Your Website

Redesigning a website is an essential aspect to be followed by the online companies. You should consider redesigning your websites on a frequent basis so as to retain the interest of your existing and potential customers. Therefore, it is essential for the designers of the web design company India, to understand the principles of designing a website using innovating technology and creative content that affects the SEO of your website. The web design team can face various issues related to technology or designing while redesigning their website. Make sure that you follow the basic key tactics while redesigning your website so as to ensure the effective search engine optimization of your website.

•     Use descriptive links: The descriptive link helps in inviting immediate call-to-actions on your website. These links make it easy for the visitor to understand the correct meaning of the message conveyed through the website.  The descriptive links hold a great value for the digital marketing companies because they help them to grow at a rapid pace. And the designers and marketers make effective use of descriptive link because they leave a great impact on the visitor’s mind and induce them to instantly respond with their reaction with the help of various call-to-action buttons available on the website.
  
•     Limit h1 tags to one per page:  There should always be one h1 tag or the header on your website so that it matches the user’s search. The h1 tag should contain the detailed information about what is there in the content of the website. The detailed information here means that the heading should be written in such a way that it conveys the message to its visitors.
  
•     Hand roll your sitemaps: The sitemaps enable search engines to get more information about the web pages of your website. Hand roll sitemaps open the opportunity for the web designers and the content writers to use different and unique phrases or words in the content. This proves to be helpful for the multi-national websites that use long words and phrases to create a crowd in navigation menus.
  
  
•     Use PDFs selectively: PDFs are used selectively by the search engines. Because PDF is the format used to deliver detailed information about something. For instance, if any user searches for a research study, a thesis, white paper or something that contains a detailed description of any topic. Linking directly to the PDF enables you to improvise the overall ranking of your website.
  
•     Check your analytics: While redesigning your website, you might require altering the content of your website. But, before doing so, make sure you review your analytics. Because there might be some landing pages that are involved in generating huge traffic to your website that too organic.
  
•     Go responsive: Since the world is evolving around the mobile devices, it is an important factor to redesign your website keeping in mind the mobile-friendliness of your website. The designers of the web design company jaipur should ensure that the website has responsive web design that takes a lesser time to load on any device, either a smartphone or a laptop. The responsive web design will allow you to provide great user experience to your customers and to the search engines like Google.