6 Simple Tricks To Kickstart Your Sale On Instagram

The emergence of social media platform has completely revolutionized the way marketing was done. Beginning from Facebook to Twitter, Instagram and so many other social media platforms are widely used for business promotions and sales. Talking about Instagram, this platform stands unique due its way of interaction. It witness 800 million monthly users. It is a platform where people share their small or big memories in the form of snapshots.

Instagram is popular among audiences from various age group and especially youngsters. This is the reason that marketers are focusing on advertising their product on instagram and not in any other medium.

If you are a e commerce marketer and still figuring out how to kickstart your sales process on instagram, then keep reading!

Let us discuss six ways to enhance the sale of your brand on instagram:

1. Adding call to action in your bio

Instagram does not provide much room for text or link, hence whatever is available should be thoroughly utilized. Adding call to action in your bio will help your followers to reach to your ecommerce store. If you like to promote new collection or additional features of your brand, then also mentioning in bio would help.

Here’s an example:

2. Link in story

This feature is offered to accounts with more 10,000 followers. This feature enables to add link with each of the story you post. Therefore,it is highly important to make efforts to increase the number of followers on instagram. These kind of account holders can also use CTAs in the instagram stories for people to swipe and read. According to the expert consultants from digital marketing company india, instagram provide the privilege of hashtag that helps to  newer audience to find your brand and navigate to your ecommerce store through CTA feature.

Use hashtags that are meaningful and relevant to grab attention of the newer audience.

3. Combine your marketing efforts with an influencer

Influencer marketing is one of the popular catalyst for brands in social media marketing. Influencers can be a local fitness trainer with hundreds of followers to celebrities with lakhs of followers. Consultant from SEO company in toronto explains that  striking a partnership with an influencer of your niche industry can bring greater brand awareness and higher conversion for your products. This is possible by leveraging the followers of the influencer and promoting the brand there. However, while selecting influencers make sure to verify their followers authenticity.

4. Giving free product and just taking shipping charges

This kind of offer is very popular among watch and sunglass brand which people love to buy. Getting the product free just by paying shipping charges can be a great motivating factor for goods that can be constantly reused. This tactics is a great way to make your product reach in the hands of the customers.

5. Shopify integration

Shopify is in the testing phase of shoppable instagram post. This kind of integration on instagram will help buyers to directly buy from the app rather going on a website or outsode platform.

6. User generated content

User generated content are highly valuable in the digital marketing zone. Users can be motivated to repost the product which are being used by them with their feedbacks tagging the brand hashtag. This kind of activity will create a buzz for your brand and also enhance the trust of the people as well.

Conclusion

Instagram can be easily considered as e commerce owners paradise. These small tricks mentioned above can help marketers to bring spark in their sales quotient and increase the brand loyalty as well.