Thursday 3 August 2017

How Create a Successful Mobile App For Your Business?

Mobile apps have now become a necessity for the businesses, more than an option. Android app development company reports say that nearly 40% of the total subscriber use to access the downloaded apps and almost 83% people accepted that they are addicted to using the mobile apps.
The main aim of developing a mobile app is simple: what your website can do also be done by the app. Here are few of the best hacks to create a successful mobile app for your small business:

Know what message you are intended to convey
Before you plan to develop a mobile app for your small business, ensure that you are aware of it that what you are selling to the audience and which look or feel you want to convey to your users, such as logo design, color combinations as well as fonts. Think about which kind of content you will include in it.

Know who your audience is
Mobile apps help people to interact with the business, brand, products or services that they like the most. But what matters more is you must know that what your customers want from you, their interests and their likes. App offers unique and innovative experiences for the users and offers a different feeling than that of the websites. When users have a great experience, they are more likely to spend more time, which thus leads to better engagement as well as more opportunity for e-commerce. Users spend more time with the apps as compared to the websites and drive more loyalty.

Be precise what you want your app to achieve
Knowing the main aim of your app is most important to achieve the success for the business. It includes the total number of downloads and how frequently people are coming back to your site. Observe how much your content is liked by your target audience and how many people are ready to provide you with the contact information.

Less implies more
The more simple you try to keep your app, the better engagement you will be able to drive. When your users will find exactly what they were looking for, the more they are likely to spend their time and also, recommend them to their friends. Less complicated means better user experience and high value for your app.

Plan proper user engagement
Before you hire an Android application developer to create an app and think for the strategies to make your app available and go viral, you must have a perfect plan to put into drive higher user engagement. There are so many opportunities that could work for you but only when you have a proper plan in mind. Think how it is relevant to your users and why they will prefer your app over other. Let them find you by the location because this adds another reason why mobile rules the market.

Mobile apps help your company apart and give reasons to your audience about why they must avail your services over others. No matter if it is the small business, it can give a tough competition by making the app as a powerful weapon for online marketing.

Planning To Hire a Logo Designer? Don't Forget To Ask These Essential Questions

You might have heard the phrase First Impression Is The Last Impression. Well, undoubtedly great impression are recognizable in a blink.
A great logo involves few major things, that is, creating brand awareness, drive the interest of the potential customer and stands out of the crowd differently.
We all know great logos are a key to achieving success but what we don't know is how difficult and challenging it is to create a great logo. Because what you get is the limited space and you have to tell your audience about who you are and how your products or services are different from others.
Here are few of the essential questions that you need to ask your logo designers:

Question #1. How many kinds of the logo are there?
Basically, the logo designs have been categorized into four broad categories, such as:
  • Wordmark
  • Pictorial
  • Abstract
  • Letterform

Question #2. Which kind of logo suits best to your business?
Not every company can reap the same benefits with the similar logo design. Which kind of logo suits best depends on the nature of your business and how services you offer to your customers. Make sure your logo design reflects the personality of your business.

Question #3. What are the necessary points that your logo should convey?
While looking at the logo of your business, your customers must feel about the personality of your business. Provide your customer a reason to think that they are different from others and provides more professional services.

Question #4. What are the best colors for logos?
Choosing a color for your logo is one of the most challenging tasks. logo designing company India believes that companies must use that colors in their logo which are not used by your competitors in their logos.
Think about the psychology behind every color and choose the best one which evokes the professionalism.

Question #5. How much amount will they charge?
Top logo design companies usually charge around $4,000 to $15,000 for a single logo, and probably, this is not the budget especially for most of the startups as well as small businesses.
For an affordable option, you can also think to consult a freelance designer because they generally charge less depending on the hours they work, along with the level of experience they have.
Look for the perfect designer who has knowledge and specialization in your arena and not just the one who charges less price.

Question #6. Where will you display your logo?
Asking your designer about where you must display the logo of your company, better to ask them Where you must not display it?
Of course, you would want to show it off almost everywhere. Including the website of your company, digital ad campaigns as well as social-media sites of your company accounts like Facebook, Twitter, LinkedIn, Pinterest and more.

Do remember to weave your logo on your business card, front door, packaging as well as the stationery of your company.