Friday 29 March 2019

Why do Businesses Need to Invest in iOS Apps in 2019?

With iPhone sales reaching a total of 216.76 million in 2017, it’s certain that the iOS platform will grow phenomenally in the coming years. A huge number of new business still ignore the importance of the iPhone’s app store. They skip developing iOS app due to the low number of Apple phone users and the high cost of hiring an iPhone app developer.

Here are the main reasons why you should invest in an iOS app this year -

1.Greater ROI - Though 75% of the total mobile devices are Android, the total number of Apple store in-app purchases surpass the play store. Getting an app accepted and live on an app store requires to adhere to Apple’s stringent guidelines. Unlike Android where the application gets easily published, to get a mobile app running on the Apple store you must create a robust software that can survive malicious attacks. The increased security makes the iOS app more reliable. Therefore, the user is ready to buy an app if it fulfills their requirements. 

Don’t have an ios app yet? Hire iPhone developer & create an innovative iPhone app today. 

2. Enhanced User-Experience - The latest version of iOS is 12.4.1. Every year Apple released only one version and has a total of 20 different devices. The lesser number of updates and devices gives users an improved experience. It is mandatory for the apps to adhere to the updates and make necessary changes for the app to run smoothly. An android app might work on one model of phone but not on another. The iPhone apps offer a seamless experience as its features work on every device. Hire ios developer who focuses on each and every detail of UX and UI. 

3. Reach Developed Market - If you want to directly interact with the customers across the world, iOS platform is the best. Apple phones are popular in the UK, US, Canada, and other developed nations. Even the people who don’t own an iPhone plan on buying one in the future. You can reach a wider market through an iOS app. Pokemon Go, a real-time game took advantage of the iPhone’s popularity, creating demand even before it got launched. 
    
4.Safe Transactions - The app users on the iPhone do not have to worry about their information being leaked. Ios protect the user’s data by maintaining privacy and user identity. Even when someone uses your app regularly, you can’t access their information until permitted. All your transactions are encrypted, eliminating the risk of attacks from hackers. 

5. Less time in Development - Due to the less number of devices and version,  the development of an iOS app takes a shorter time. The testing phase in Android takes a major share of the software development cycle. You must hire an iPhone application developer who has at least five years of working experience. He will understand your business’ requirements quickly and create an app that grabs your ideas. 

Tuesday 19 March 2019

4 Tried And Tested Tips to Consider Before Designing Your Travel Logos

Are you always adding unexplored cities, foreign countries and beautiful places to your to-do list? If yes, maybe you are an enthusiastic traveller. For many, travel is much more than a mere hobby. Over the past decade, many people have taken their travelling passion to next level and ventured into a travel business. Considering the fact that one can never get enough of this world in a single lifetime, so as long as life is, there’s enough business for a travel company. There is no denying the fact that the travel and tour industry has grown as a lucrative business in the modern time. With a multitude of brands offering travel arrangements and packages, there is a cut-throat competition in this industry. There are a plethora of factors including marketing strategies and quality that determine a travel brand’s long-term success. Moreover, travel logos are the face of a company. A logo is more than a combination of symbol or letters, it is a brand message that passes on from the company owners to the customers. 

If you are struggling to find a travel logo that defines your business purpose, then here’re some designing tips that will help you create the perfect logo:

Purpose of a Logo:

It quite difficult to get the right logo without defining a clear purpose in your mind. Try to keep the motive simple and relevant. Other than a brand identity and a visual representation, you can also use logo as a branding tool. Suppose, you are planning to venture into other travel-related services like hotel arrangements or rental cabs for specific locations, then design a new logo that holds significance to your new services.

Be a Different Kind

In an ocean as deep as your business ambitions, you definitely wouldn’t want to get lost. Instead of imitating a leading competitor’s logo, try to build something that persuades people to think of you as a brand. While focussing on quality and prices, also pay heed to your travel logos. It is a trait that reflects a business personality. Before exhibiting your traits, dive into the characteristics of various customers. Then together make a logo that sets new travel goals and aspirations for individuals and comunity. 

Use Right Mix of Shape, Design And Typography

Different designs symbolize things differently. For instance, a circular shape represents a community or a feeling of togetherness or unity while a shape in a triangular pattern symbolizes logic or reasoning. Once you know what your logo must evoke in the customer’s minds, you should choose an appropriate mix of shape, design and typography to convey the same. Often, people do not possess designing skills and knowledge So, feel free to get in touch with creative graphic designers who are best at their work. 

Do Not Be Shy to Take a Second Opinion:

Perfection is an illusion. Reveal your logo on social media platforms to welcome suggestions and criticism from your followers. Knock doors of experts as well as peers. Because even the slightest logo mistake may make you lose your customers. 

Wish you a great stroke of luck. Design a logo that becomes your business’s identity in the long run. Haven’t found an ideal place to get your travel logos done? 
Connect with our team of experts.