Tuesday 21 September 2021

How to Boost Customer Satisfaction on your Ecommerce Website?

Offering amazing customer satisfaction to your customers has reached new heights in today’s world. It has become supreme for the businesses especially eCommerce websites to offer customer consumer experience as it helps them build trust which is crucial due to their online nature. 

For eCommerce businesses, they need to track each and every metric related to customer satisfaction if they wish to increase the client satisfaction. And since your business growth is directly attracted to their choices, a good experience can increase your sales, engagement and brand awareness in the market. The best part of offering an impressive and helpful customer experience is their word of mouth and social media marketing. The two most important ingredients of success for eCommerce businesses as they get more and more people discovering their company. 

If you’re also wondering how to boost your customer satisfaction on your eCommerce website then we got you covered. Read on to find out the best ways that will increase the customer satisfaction on your eCommerce website.

Improving Website Navigation 

One of the important facts which is really important for your eCommerce is “An average attention span of a human being is 8 seconds long.” Now it is up to you to add an ONLY in front of the 8 seconds or offer an easy to use yet impressive design and navigation in those 8 seconds to your consumers. 

As per the eCommerce website design company, when designing your website, always start by planning a bigger picture of the design. Before you add images, products, content etc on your website then choosing a proper layout before all of this is the right way to move ahead in improving your website navigation. We also suggest you to keep a uniform design throughout your online store so your consumers will get to the layout and become experts in navigating your website. 

Make the Checkout Process Easy

Now that you made the navigation of buying the product easy for your consumers but if your checkout process is messy then it will result in card abandonment. The complicated checkout pages which makes it impossible for the users to complete a simple order are disastrous for those eCommerce websites as consumers usually do not go back to those websites for a second visit. 

The ecommerce web development company India suggests that try to include the taxes and shipping cost before the final checkout page can be decisive. Well, 55% of card abandonment issues are only due to unforeseen costs. So, in order to minimize your card abandonment rate, you need to show people the right price early which will also improve your customer satisfaction. 

Offering Support on Multiple Platforms and Quickly Resolving Them

Just think for yourself from the customer's perspective. Think of the time when dealing with customer support directly impacted your opinion of a brand? Yes, you can and that is because the company offers the worst customer support to their customers. See, customer issues are not inevitable in eCommerce business as there will be many but how do you respond to them is necessary. 

As per the eCommerce website development company building chat agents to help your customers with their queries on your site and social media platforms is the greatest and the most effective way to offer support. However, make sure you are taking only 24 hours to resolve their queries as time is key and patience is the one thing which customers do not have once they have paid for something. 

These are the top ways to boost your customer satisfaction on your eCommerce website. However, if you feel like you need some extra help then take services from the ecommerce web development company as their experts will first analyze your eCommerce site and then come up with the right ideas for your website.

Monday 20 September 2021

Brand Logo - Definition and Its Importance

What is A  Brand Logo?

A brand logo is a symbol that represents your company or organization which can be used for optimizing brand presence, reach to the audience and also recognition in the market. A logo design process from a talented logo designer is one of the crucial and primary steps that a competitive enterprise must take for its branding purposes. And it can be anything like a symbol, a graphic mark, an emblem, a stylized name or drawing but it must be created by the best logo design company in India as it will be your brand's identity. It reflects the value of your brand and the main benefit of having a logo is that it helps customers to identify and remember the products and quality of the brand. 

If you have a quality logo to represent your business then it can really affect the sales of your company which makes it really essential to hire the best logo designers for the best logo you can get. It will help you get recognition from your consumers and differentiate your brand from your competitors. There are different types of logos and it is the choice of the company that decides on the type of logo it choses. 

Importance of a Good Brand Logo Design

If your enterprise believes that the quality of your logo doesn't matter and has nothing to do with the growth and popularity of the brand then you must shift your thoughts to the other direction. We are on your side only that consumers focus on the quality of the product but logo is the first thing that attracts them to your business. As per the logo design company in India, if your company’s logo is not memorable and similar to another brand then your company may see lower sales no matter if you are delivering better products. And it is one of the reasons why good brand logo is focused on by companies. Let us have a look how logo brings better for your business.

Grabs Attention of People

As you know that there are hundreds of products in the market which also tells you how much the competition in the market is. So you need something to grab the attention towards a company's brand and this is where brand logo helps. It can quickly draw people's attention and can indirectly communicate the values of the brand without speaking a single word. 

Leaves a Strong First Impression 

A logo is the first thing that consumers notice about your brand. It is handled well with the help of logo design company India you can draw new customers to the brand's product. A good brand logo will inseminate the curiosity of a prospective customer to know better about the brand. It can also help your business to have a solid first impression and to build trust among the customers. 

Increases Brand Loyalty

When company offers a quality products to its consumers then it wishes to make repeated purchases but it can only happen when a company logo is excellent and memorable. This will allow you to make consumers to make repeated purchases of your brand. A good customer experience is directly associated with the brand logo. The best part is it will help company to bring in consumers again and again.

This is all about the brand logo and its importance. If you feel that your business also must have a business logo then we suggest you meet with a logo design company in India and start discussing your ideas.

Thursday 16 September 2021

What to Expect from your SEO Company?

As a business you might be tired of how slow your business has been growing since you have hired the to SEO agency to look after your business's online presence. You might be wondering that you are offering useful products/services to your customers but still haven't seen the success you expected. Well as a leading SEO Services Company, we understand this question might come to your mind? Well to be honest positive SEO results take time to be noticed and seen. It's amazing if you start seeing results in 1,2 or 3 months depending on your competition and results you wanted. But if you are waiting for over a year to see results, then you must take notice and find what your hired SEO company is doing. 

As you do not have enough experience about SEO and your business's online presence you might have a lot of things in your mind. So, we have come up with this blog which will tell you what to expect from your SEO company and to make sure they are always keeping you in loop.  

Introductory Meeting

Once you have selected an SEO company to oversee your business's internet marketing activities, you should definitely have an introductory meeting with them in person if possible or a conference video call. Such meetings allow you to know your manager and the team which will take care of your business. It will also allow you to ask additional questions, concerns and tell the team personally about your marketing and SEO goals from them. As the Best seo Company in Jaipur expresses what you can expect from them, you also need to be sure they know what your expectations are for them.

Website SEO Audit

As this blog is to tell you what to expect from your SEO company. The first thing a good seo Services Company will do is run a thorough initial audit of your website. They will use some additional tools and programs to find the major problems about your website and even diagnose the SEO health of your website. Once the report is out their team team will discuss the result of the audit with you through an email consisting a detailed report of your website or in-person meeting. They will tell you what things can be changed for better as their concrete observations and suggestions will tell you what steps need to be taken. 

Regular Communications & Check-ins 

A good and reputable seo Services Company won't just dump you with a list of to-dos based on their website audit findings. They will help you with every step and offer suggestions on what else can be done to see positive results. You should expect regular reports from your SEO company which will let you know how things are going from their end. As mentioned, a good SEO company always keeps its clients in loop and offers a transparent process by sharing their strategies and activities. Throughout your course you must be able to connect with your manager so you know what changes are being made on the site so you can audit from your end too. 

This is what you must expect from your SEO company as it will help you find out whether everything is going fine or not. The best seo Company in India will automatically follow the right process and keep you in loop all the time as it will take your business to new level and even increase your revenue and your online presence in the market.

More info: https://www.vervelogic.com/search-engine-optimization.html

Friday 10 September 2021

5 Times Brands Shook up Their Logo to Create a Powerful Message

Logo is one the best things for an enterprise in today's competitive world. Many businesses have already understood this and already get their logo done from the Logo Design Company India. The role of logo design in business will definitely increase in upcoming years. First it helps create brand recognition but you need to remember that it is built on coherence and consistency. As we know that a good logo is memorable, differentiates you from everyone else and fosters your business's brand loyalty. 

But do you know that many well-known brands temporarily shake up their logo and people do take notice about it. And it affects their sales, brand value and company's name positively in the market. So, we bring you the  big brands that changed their logos for the right reasons and reaped the benefits of logo and playing with them.

Lacoste

In February 2018, a popular French fashion brand Lacoste caused a media stir by changing their iconic logo for the first time in 85 years. They updated their world famous crocodile logo with the other animals to raise awareness for endangered species. At this time Lacoste partnered with the IUCN which is also known as the International Union for Conservation of Nature to produce one polo shirt for each of the corresponding animals left in the family. These polo t-shirts launched at Paris Fashion Week with a retail price for $1183 apiece. As per the logo design company India it was the bold that raises awareness along with the cash. 

Product(Red)

Product Red was founded in 2006 by U2 frontman and Bobby Shriver of the One campaign. It basically seeks to engage well known private-sector brands to help fight HIV/AIDS in eight different African countries. Over the past 15 years it has proved fantastically successful in doing so and businesses that have updated their logo have seen a great rise in their sales. Global brands like Nike, American Express, Apple, Coca-Cola, Starbucks and Gap have taken part in this Product(Red) idea.

Google Doodles

Google has been playing with its logo for a long time now. And as of today Google plays with its Logo almost everyday. Ever since, the idea of decorating, redrawing, and manipulating the company logo to celebrate notable events and also raise the awareness of particular causes. And for this Google has hired its own in-house team of doodlers to meet demand. Google doodles often use this doodling opportunity to mark public holidays and anniversaries as well as the lives of famous artists etc. which increases their brand awareness among the users. 

These are some instances when some big companies have played with their logo for greater good. If you are also planning to play with your logo we suggest to hire the best logo design company in India and see the wonders happening.

More info: https://www.vervelogic.com

Wednesday 8 September 2021

How to Find Inspiration While Designing Logo for your Business

It's common knowledge that a unique and creative logo can present a lot of value to businesses from all around the globe. With a good logo you can easily establish a brand identity and distinguish yourself from the competition which will help your business get unexpected services and products. However, getting an innovative idea for your logo can be daunting as it is not easier said than done. If you are working with a logo design company India then instead of cornering yourself help them with the process of coming up with an ideal logo design. 

We suggest you take the expert service of the best logo design company if you do not want the complete responsibility of creating an eye-catching design that will fall squarely on your shoulders. To help you get started here are the few tips which you can use to find inspiration for designing your business logo. 

Have a Look at your Competition

The most beneficial resources for you to start is to have a good look at your competitor's logo. There are a couple of good reasons why taking the time to check out your competitors' logos can help you come up with your own design. First if your competitors are successfully offering amazing services then you can find out what all they have done right in their logo. However, if they are not able to attract enough customers then you can find out what else you can do better in your look so the audience will check you out instead of your competitor. 

Also researching other logos in your industry can give you a good feel for what has been done already and what's been done too much. So, you can ensure that the design you come up with stands out from the crowd and people appreciate your effort. If you do not have enough experience then experts from logo design comany India can do an extensive research for you with a detailed report on your competitor and come up with the idea.

Doodle your Designs 

If your logo is under process then we suggest you keep a notebook and pen next to the time of development. Many times simply doodling random designs related to your logo can give birth to an amazing design. As it's your business you always have an idea of what you want but lack of creativity is what holds you back. When you are sketching your design idea, it enables you to see your designs on paper and evaluate it. From there you can go anywhere. It means just scribbling down your logo design idea is worth pursuing. 

Bring Outside Expertise into Conversation

Just because you are designing your own logo that doesn't mean you have to complete the process all by yourself. We strongly suggest if you want once in a kind of logo consider hearing voices from the Best Logo Design Company India. You might have condensed list of the objectives that you would like your logo design to fulfill, present those objectives to a few logo design experts and seek their opinion. 

These are the top three ways to find inspiration while designing a logo for your business. Moreover if you feel stuck, you can connect with the logo design company India and get an impressive and effective logo for your business,

Tuesday 7 September 2021

How to USE SEO that Impacts Brand Awareness

Have you ever wondered what's the main purpose of Search Engine Optimization? If not then let us tell you about its visibility. And to be honest visibility must be the primary goal for any marketer in this competitive era. You have no idea how many users want to have your services/products but they do not have any idea you are in the market. And that's why SEO services company Jaipur are their marketing services are crucial. With SEO the potential customers can easily recognize your business as it will start to show up on search engine result pages. 

Fun Fact - Do you know there are over 5.1 billion internet users worldwide and more than 90% of all web traffic begins with search engines? We hope this fact is enough to establish the importance of Search Engine Optimization in today's world. 

So creating a brand on the internet out of your business is really crucial in order to win the marketplace. If you want to know about SEO and how it impacts brand awareness then read on.

Keyword Optimization

Keyword research is an integral part of SEO or we can say the driving forces of an effective SEO campaign. That is why most of the best SEO company in Jaipur mostly focus on improving the keyword rankings on SERPs(Search Engine Result Pages). Keywords optimization is the factor which will determine where your site is going to appear on search results.

So, strategically choosing the right keywords will make sure that your websites and its pages appear. And if you want them to appear much higher, better optimization techniques you will need with the help of an SEO company in Jaipur. Moreover, using effective tools like Ahrefs and Semrush can help you find the right keywords and how to optimize them on your website but we strongly suggest  that you take the services of an SEO company if you want to see results quickly. 

Create Fresh and Catchy Content

We are sure you must have heard the quote "Content is King '' and to be honest, it is when it comes to your business website. People and search engines crave for new information as they want something new everyday. Even if you remove the people's aspect from this factor, search engines crave for fresh and catchy content. Fresh content not only tells Google that your website is up to date but it also lets you target the right potential customers as you can reach a wider audience if you use the right keywords in your content. For instance, a keyword optimized article or tutorial video is likely to rank on SERP because it's the kind of information the target audience is looking for. Creating content that your audience needs is a great way to move ahead. 

Fun Fact: Do you know that Google processes approximately 63,000 search queries every second, translating to 5.6 billion searches per day.

Making your Website Mobile Friendly

A better brand experience means websites which are accessible and functional on mobile devices. Most of your audience will view your business website through their mobile devices. So, they expect these business sites to be amazing and user friendly so it doesn't hamper their experience and that is why seo Services Company Jaipur pays attention to mobile friendly by optimizing them perfectly. Better search position, better visibility.

These are the ways you can use SEO to increase your brand awareness. We understand you might have zero experience and that is why the best SEO company in Jaipur are there for you to handle SEO services for your business.

More info: https://www.vervelogic.com/search-engine-optimization.html