Some Circular Logo Inspiration That Can Give Your Logo Designing A Needed Punch!

Circle is the basic shape present in the world, this is the reason why we see frequent and extensive use of circular shape in logo designing process. Experts from design firms in india view circular shape to be the most clean and recognizable shapes which can be a great instrument for brands to convey information. Circular design don’t have any sharp hard angles which makes the shape highly appealing.

The only drawback of using such simple shape is circle logos may end up looking too simple.

Using circular logo design can be really helpful. In this post, we have compiled some great circular logo design idea and some illustration on how these can be advantageous for the branding purpose.

• Earth toned and wholesome 

Circle is a shape that occurs frequently in nature from fruits, to dew drops, and the planet earth is also round. Business logo design experts suggest that circles are used to make sense of  nature or wholesomeness in a brand. This kind of design works well when circular design are implemented with earthy tone. For example, the Organic Basket Co. uses earthly, dark yellow tone in a simple circular design to communicate brands organic value to its customers.

• Minimal and modern

Ace designers from poster designing services points out that circles lack angle, edges and corners, thus, they are extremely simple. They are single, continuous line without any variation hence, extremely minimal. This means, it is well suited to design for any sleek and modern appearance through refinement and reduction. These kinds of shapes can be frequently used across all brand promotion mediums such as posters, flyers, business cards etc, as they are highly adaptable.

Brand likes Nimbu captures this kind of idea by pairing the logo with simple blue circles with abstract flowing waves and minimum typeface. The circle used in the design merges with different elements and convey a simple, luxurious and modern brand value.

• Geometric and sophisticated

The basic geometric nature of the circle shape makes it ideal  point for more complex geometric design. Symmetrical pattern which moves around circle format or geometric embellishment can be added in circle shape to give a strong sophisticated brand concept.

Geometrical embellishments create a spatial inside-outside relationship within various elements of the design. This way such kind of designs can be ideal for business such as interior designing etc. 

• Soft colored and cute

Circles lack sharp corners and edges which make it visually safe and more comforting especially when paired with soft and pastel colours. This kind of logo design elements brings a sense of comfort and security in the mind of the customers making them easily connect with the brand. Therefore, circular logo designs are a perfect match for business who assures to provide customers with smooth, cute and comforting feeling.

For example, the logo of Little Friend Shop uses dog and cat cuddling each other in a circular form. The combination of yellow and grey along with rounded shape, makes the logo appear to be extremely cute and soft.

• Decorative and Hip

Ever since digital designing has come on surface, hip and decorative logo designs have been in the market. This kind of logo design combined with some vintage elements it gives the logo a sense of long term establishment and authenticity for the brand.

This style is practically in its ease of application which is commonly used circular brand asset. For example, Novotone Newcastle brand uses rounded badge style design featuring a vintage tube, which is commonly seen in analog amplifier. The combination of vintage old school imagery combined with circular typography gives retro look for the company logo.

If you are looking for design inspiration for your logo design, go for circular design logos to get a soft and pleasing logo design for your brand.

More Info: VerveLogic

How To Make A Content Marketing Loop For Your Ecommerce Store?

Content marketing is one of the easiest ways to grow your ecommerce store. It helps in growing targeted search and social traffic for all our clients. Most marketers should integrate content marketing into their overall marketing strategies for bringing better ROI.

While you plan to integrate content marketing, it is important to understand the interest of targeted audience. This is when you can create content that address the needs of the audience. In order to promote the content, there is a need of significant efforts that goes in making a content successful.

Digital marketing company India experts believe that a well rounded content marketing brings sustainability. You can create content marketing loop that can be capable to drive consistent traffic using  content for months and years.

Here we will discuss step by step strategy can be taken:

• The ideation

To begin with content marketing process, it is important to find relevant topics for content generation:

• Understand if your targeted audience is interested in the topic you choose
• Has low competition in search results
• Gives better ROI

See what are the topics which gets the interest of your targeted audience. Analyse what your ideal customer would read. After it is found, a proper research is needed. You can conduct this research process by the help of several tools such as Buzzsumo, Ahrefs to find popular topics from your niche. To find low competitive and high ROI keywords, you can seek help from SEMrush, which is a search research tool that can be used to uncover many keywords data.

2. The Plan

The next step after doing the research is putting together a clear content plan that is capable to identify the best topics for your ecommerce store blog. You can consider creating a content plan doc. In this document, you will list the topic of articles that you will target and also add various metrics like keywords and traffic volume.

Make columns and fill following content here

• Status: the current status of the content piece in the content ideation and promotion cycle.
• Draft due: The data at which the content is due
• Live date: The day at which content should be made live
• Audience: The customer persona that you are targeting with content piece
• Topic of the content
• Keywords which you will target within the content
• Competition
• Traffic volume of the targeted keywords
• Content framework: The type of content used
• Title
• Word count
• Author
• Outline
• Draft
• Promotional plan

Once you content doc is filled, you can have a clear idea on the topics which belongs for high search volume and traffic.

3. The execution

Ecommerce designing company experts suggest that most important phase in content generation has to be finding good content creator which is the most difficult part for executing content marketing strategy for ecommerce portal. Generally professional writers charge hefty amount while the content quality may get degraded as the quality of freelancing work is limited.

But there is one way by which you save time and scale the process. For that you need to setup automated interviews. Automating interview process, you can focus on getting people applied for jobs in reliable portals. 

For the execution of content marketing plan, all you need

• A content marketer who can monitor all the facets of creation.
• A content writer who can produce great content.

For creating amazing content marketing loop for your ecommerce business, consider following these three steps and see results. 

More info: https://www.vervelogic.com/

Four Reasons Why Your Business Must Use SEO Software

Every business owner puts his best forward to get quality traffic and attract maximum users on the website. This ensures high ranking on various search engines and ultimately better brand performance. However, accomplishing this goal may not be as easy as it sounds in light of the fact that it demands endless efforts and expert guidance at every stage. One has to employ meticulously designed strategies and tools to keep ahead of the cut-throat competition. But this procedure can sometimes get on your nerves and you may feel sick & tired considering the constant work that you have to do. And why that shouldn’t be? When you are bogged down in checking the rankings, posting links, finding relevant keywords, you tend to feel exhausted after a few hours. Even if you avail Best SEO services in USA from professionals, you still have to keep yourself updated with every technique that they are using and the results they are able to achieve. There may be times when even after applying the appropriate strategy, you may not get results after investing the considerable time. If you also find yourself sailing the same boat, then you need to start using SEO software that are effective and can garner positive results. Here are a few reasons stating why SEO software is the best choice for you:

Tracks your long-term progress

As we already mentioned that SEO is a continuous process that runs for a long time and you need to keep yourself aware of all the progress to determine its effectiveness. SEO software helps you track the progress of your website by looking for results related to your business and check its ranking. Therefore, for proper monitoring of your website and SEO strategies, you need to use the software that can give you updates about ranking for the long-term.

Gives you personalized results

Many of you might be familiar with the fact that Google personalizes the search results according to various factors, such as previous searches, location, and other data that it has analyzed based on your previous Internet browsing experience. If you search your website ranking for any specific keywords on Google, then you might get biased results that are based on search engine data. Even Incognito results can be biased to some degree. Hence, using the software that can give you a better idea of your online ranking for relevant keywords is a better option. 

Adaptable to SEO environment changes

The experts working as software developers are aware of the fact that SEO environment is ever changing. That is why they make sure that their software could adjust to this constantly changing environment. Moreover, you won’t have to hire an SEO consultant, spend your money again and again, or go through articles regarding these changes.

Determines relevant keywords

Keywords are quite crucial in online ranking and you have to be careful while selecting keywords for your website content. In case you target words that are not even close to your appropriate terms to get your page ranked, your time investment is simply a waste. Use those software for SEO that can come up with target keywords that are essential to get your page to appear in the top results. 

You can find a myriad of software options to opt from but finding the right one is tricky. Therefore, test the available options and then zero in on the one that can give you desired results while saving your time. Of course, seeking SEO services in USA is also a good option but if you are tight on budget, then SEO software is the solution for you.

How to Create Simple and Structured Content Always!

Nothing is more awful than awful composition. It's conspicuous inside the initial couple of sentences – either deliberately or intuitively. 

Awful composing is loaded with "commotion"; it contains convoluted words and thoughts, and syntactic babble, for example, futile descriptive words and intensifiers.

Messy composition jumbles the messages, and weakens the effortlessness of messages that people pine for, and thus is one of the worst things that can be done by some of the best SEO company in Jaipur. 

Put in seconds on the web and awful composing is all over the place, particularly on numerous organizations' center advertising instrument that I call the genuine COO of any organization – their website. 

Here and there it takes a profound perusing to just comprehend what administrations or items that organization is advertising. 

This absence of lucidity results from terrible copywriting, which has turned into a main plague in the realm of web based promoting close by thin content. 

This pandemic is found over various enterprises, from SMBs to huge partnerships. 

All copywriting ought to convey advertising messages in the clearest and snappiest ways. Also, the appropriate response isn't gotten from certifiable advanced science. 

Here are some composition rules that we've (the best SEO company in Noida) found more than two many years of composing for both on the web and print distributions.

Simplicity in clarity 

Henry met Mary. The canine strolled over the road. My head hurts.  

That is straightforward dialect, and effortlessness reigns in the realm of duplicate composition – particularly while acquainting an item or administration with another group of onlookers. 

Leonardo da Vinci said it consummately: "Simplicity is the ultimate sophistication." 

Envision a little fumes shop hoping to raise their online presence. They knew about SEO and also hired one of the best SEO company in Noida, yet after some internet seeking, they touch base at an organization's site and the content promptly gets into to the specifics of SEO –, for example, canonicals or site hierarchy.

Farewell, prospect! 

Getting granular in a blog or more profound pages is basic. Be that as it may, when a prospect is first presented, straightforwardness and clearness must rule over whatever else. 

Put another way: if a review schooler can't comprehend it, don't anticipate that the thoughts will go over clear and straightforward. 

Most prospects searching for an administration – particularly those in B2B – are seeking since they don't have room schedule-wise or to create whatever service you're putting forth. 

What's more, regardless of whether it's the item or news-based business, most perusers' psyches are as of now jumbled with an excessive amount of rubbish. Some don't have the bandwidth to understand everything with thought. 

Clear and basic composing will pass on a message considerably quicker and will result in speedier deals.

Framework

You know to keep it clear and straightforward. Be that as it may, now and then the composing doesn't stream and is jumbled. 

The arrangement? 

Make a structure of principle thoughts, and inlay them. 

Previously, we'd structure by envisioning ourselves as a reader. We'd then make a rundown of visual cues that we'd see as an issue. We'd follow up by proposing numerous answers for those issues. 

This worked, however required significant investment. 

At that point we found Donald Miller's "Building a StoryBrand". The book is an unquestionable must read for advertisers and content makers, and has various strategies that can enable organizations to beat numerous issues by concentrating on building a story around the objective prospect. 

However, one little area around making a "joke" has helped us make a structure for composing content that rearranges the message and gives unadulterated clearness from the start. 

The structure spreads out a guide of four parts: 

• The Character. 
• The Problem. 
• The Plan. 
• The Success. 

For each bit of keeping in touch with, you supply answers to these segments, and make a joke (which doesn't actually need to be one line). 

A model from a bike security course would be:

The Character:Motorcyclists enthusiastic about opportunity of riding, yet perplexed of slamming. 

The Problem:Can't conquer mental dread.

The Plan:Remove fear through showing underlying principles of motorcycle safety, both mental and physical. 

The Success:Renewed energy for riding and serenity throughout everyday life.

This has helped us make a system for a composed content, from product copy to service pages to FAQs to daily blogging.

More Info: VerveLogic

4 Basic Yet Essential Elements Of A Great Logo Design!

A business logo is one of the most effective branding tools that help to make the unique identity of the business. However, it is not just the mark that sticks to every products or service. Gone were the days when logo design was restricted only to the website. Now it has been used everywhere, from business card to packaging and stationery to brochures. To make your business logo effective, you need to ensure that your logo design should be unique so that it could stand out among the crowd. 

If you are a business owner, you have to make sure that your logo design is not just easy to understand but also memorable. There are so many elements that are needed to be considered before designing the logo of a company. Don't just look for the best publishing logo designs. Instead, create more competitiveness that captures the attention of your clients and potential customers. 

Check out the basic yet most essential elements to have while designing the logo of your company:

#1. Describable

While designing the logo, make sure that your audience should be able to describe something about your logo design. When your audience gets the essence of your logo, they show more interest in your business. Make your logo in such a way that it can be explained quickly. If your audience finds it difficult to understand, they will simply ignore your business. Remember the logo of McDonald’s? The big M of yellow colour is enough to recognise even from a long distance. 

#2. Remarkable

Make sure the logo of your business must be easily remarkable. Use an element which makes it easy for people to understand. Remember that more elements make the design more complicated, which is harder to remember. The simple logo is more memorable and has the ability to stand out from others. 

The simple logo can be used for decades, without even changing it. When audience sees it for the longer period of time, they are more likely to remember and gets emotionally attached to it. The reason why best technology logo is easily recognisable is, they don't change or modified for years. And this creates a positive impact on customers.

#3. Effective in black and white

You will be using your company logo everywhere. Be it fax, photocopy, newspaper and ay many other places where it could not be able to print with all colours. Therefore, it is important to make sure that your company logo design must appear equally impressive without colour, the way it looks with colours. It must be able to make the lasting impression on your target audience, even with no colours. 

#4. Scalable

Your logo design must be able to retain all the unique details even when it is reduced to a size or print somewhere, where it cannot be print in its original size. It must look same whether it is printed on a business card or a pen. Therefore, your graphic designers must make sure that your logo design should not include much details which can fade when it has been print in the smaller size. 

Conclusion

Are you looking to achieve the best small business logo design that could make your brand stand out from others? Well, whether you hire a professional designer or decide to do it all by yourself, make sure to keep these important elements in mind while designing. 

Make sure your company logo is easily memorable that people can understand and explain easily. Leave your intended message to your target audience effortlessly.

How you make your logo design stand out? What are your strategies to create a unique logo? Do share with us in our comment section below!

More info: https://www.vervelogic.com/logo-design.html

A Guide To The Concept Of An Amazing Product Design

In simpler words, product design is creation of new product for sale in the market. While it looks so simple, in reality isn’t! Product design is encompasses various combination of elements and idea generation in order to design a product that catches the attention of the customers. Design experts put great efforts to create a design from an innovative idea for designing a product.

The designers involved in product design use art, science and technology for the creation of product design. With the advent of various technologies and innovation, the process of product design has become relatively less manual work.

This post is dedicated to give a glimpse behind designing a product by designers.

THE PRODUCT DESIGN PROCESS

Every designer has its own way of beginning with the product design but generally it begins with problem identification to branstroming the idea, creating a prototype and finally creating the look of the product. The product design process has three stages.

• Analysis

Designers from best product designing services provider outlines that the beginning of product designing should be with a concrete research and analysis along with facts and figures. This data can help in understanding the competitors in the market, their product designs and the customers metrics as well. This data is helpful in solving many issues. There are two substages in this phase.

Accept situation- the designers commit to the project and identify a solution of the problem. The resources are evaluated to reach the desired goal efficiently.

Analysis stage- The team is constituted and the data collection begins to help in reaching a solution.

• Concept

Once the problem is identified and the potential solution is also found, it is time for brainstorming. Taking the base of the problem, the detail brainstorming in done on the concept of the product design.

• Synthesi 

This is the stage when the idea originated from the solution is highlighted. The idea designed in the earlier stage is taken as a prototype on which actual product is designed. This stage is divided into four stages:

1. Ideate -In this stage idea bank is created without keeping any biases about the ideas considered in this stage. This stage is dedicated for brainstorming on various ideas.
2. Select -Out of many ideas, few are refined which can be possibly used for final designing process.
3. Implement - by this stage a prototype is finalized and goes for the final designing process.
4. Evaluate -This is the stage when the prototype is tested and necessary tweaks are done in this stage. If the ideas does not perform well, the next idea is taken into consideration.

FACTORS THAT AFFECT PRODUCT DESIGN

• Cost 

The major factor of concern in product designing is cost of production which include labour and material expense. This cost affects the pricing strategy of the product. The cost of the product should be in sync with the affordability of the targeted customers, therefore, cost has profound influence in product designing.

• Ergonomics

The product designed should definitely be user friendly and convenient in functioning for customers. Ergonomic measurement makes major or minor changes while designing the product to meet the essential requirements.

• Materials

The availability of particular material is an important consideration in product design. There should always be consistent eye on the development in material and technology.

• Customers requirement

One of the major effect on product design is created by customers requirements. It is highly important to keep track of the customers requirements and feedbacks on the prototype before finalising the design and also in the planning process. The feedback of the customers is highly important even if takes to remove some vital design element.

• Company identity

Designers from logo design service india believes that the logo of the company plays a vital role for the identity of the product and its association with a company. It becomes highly essential that logo should be features in a specific manner or features company identity in the product design.

• Fashion

The current fashion trend in designing may affect the product design significantly. Obviously, customers wants more update and this can bring frequent changes in the product design.

• Culture 

If a product belongs from a certain culture frame that should be mentioned in the product design as well. A design may prove offensive or acceptable in any culture group, if not kept in consideration.

• Environment 

Product design is also affected by environment. Environment is a major concern for people these days, therefore, the product design should be consider environment to make people connect easily with it.

Conclusion

Product designing is a vital stage for launching a product. The competition in the industry is increasing drastically, therefore, designing a product carefully is highly vital to place the product among the competition.

More info: https://www.vervelogic.com/logo-design.html

Logo Design Software: Transforming the Designing Arena in India

Described as the face of the company and considered as the visual identity, a logo is an essential component that a business cannot afford to neglect. A logo is a foremost element that any potential customer will notice when they reach out to a particular brand. Working beyond an image, a logo is the unique point of recognition and a foundation established amongst the clients regarding the business. An appealing and well-designed logo that adheres to the business objective is a seamless medium to convey the potentiality of the products and services offered.

Factors to consider while designing a logo for the business:

• Distinctive: The preferred logo must be distinctive yet should be easily comprehensible, it should attract the customers rather befuddle them. A potential logo creates a great first impression among the customers.
• Detailed: A logo must be created with respect to the every minute details of the business. It should appropriately adhere to the business objective and reciprocate the brand voice. Instead of experimenting with the shapes and size, businesses must focus on the core areas of their operations.
• Designer: It is highly essential to hire a qualified and experienced designer to attain the preferred and impressive logo design. If you are going for logo making software it is necessary to determine its reviews and ranking in the market.

Logo Design Software

With the inclusion of budding start-ups sprouting up every hour, the business of logo design in India has grown exponentially that has given several employment opportunities to eminent designers. Whether you are hiring a designer or planning to acquire software to design on your own, it is essential to mould your preference according to your needs and choose the best from the rest

To leave a distinctive trail in the global marketplace, leveraging the brand identity and creating a customized logo for the business, go through the list of the best and popular designing software in the market right now that has leveraged the business of logo design in India. 

Adobe Illustrator

Widely accepted by designers and business owners as the gold standard of image interpretation, Adobe products have always been first preference since their inclusion in the market. Brimmed with advanced features and customizable add-ons, Adobe Illustrator helps in creating impressive logos, icons, drawing, images and more. It also assists in adding text to your logos and lets you seamlessly increase the size of the logo.

CorelDraw

Created its own space of supremacy in the industry of logo design in India, CorelDraw has indeed come a long way since its launch. Counted amongst the leading logo design software in the market, CorelDraw with its high-end vector editing tools assist in designing a rich and detailed logo for the business. Several other features like symmetric drawing mode, kaleidoscopic effects, block shadow, and many more lets you create a distinctive and unique design.

LogoJoy

Enhancing the virtual appeal of the logo and constantly strengthening its place in the industry or logo design in India, Logojoy is an AI (artificial intelligence) driven software that uses smart AI to create live like logos for your business. The software creates a customizable logo design with regards to the data entered by the users. Once the design is complete, the user can seamlessly fine tune its font size, colour schemes, spacing, etc. Logojoy also provides a preview as it would look after the print.

Owing to the advancement of technology and growing innovation in the technical real, machines and software are taking over the job of a human brain. The process of logo designing is also being replaced by state of the art technology and upgraded software. It depends on the business owner to wisely pick the appropriate option from the plethora of logo design software.

More info: https://www.vervelogic.com/logo-design.html

How To Be A Proficient Logo Designer in India?

A logo is a graphic mark, emblem, or symbol used to aid and promotes public identification and recognition. It may be of an abstract design or include the text of a name it represents as in a word mark. Various brands and organizations have their respective logos. Logos need to be created in such a way that it manages to catch the eye and can contribute to the brand value. Making logos require a lot of creativity, thinking and an eye for detail.

 

It adds a stylizing effect on an organization that it represents. With more and more businesses, entrepreneurs increasing in India, the demand for logo designing are increasing. This leads to an increase in the number of logo designer in India. The reputation of a Company depends on its brand value and logo. No company can stand in the field without a logo which is mandatory to brand its product in visual media.

We are currently witnessing Industrial Revolution 4.0. This revolution is based on Artificial Intelligence, Big Data, Robotics, Internet of Things etc. Hence it is predicted that after a few years, many jobs will be lost and robots will take over. But the new digitization will also provide a lot of jobs which will be based on new technology. One such opportunity could be becoming a logo designer. It is fully based on creativity, vision, symbols something on which the human mind could prevail over Artificial Intelligence.

How to be a Logo designer in India?

 

1. Learning the Basics- A Logo designer needs to have an eye for attention-grabbing design. They should also have an understanding of the vision and goals of the organization for which he is making a logo. A logo designer in India should think about the various ways by which message can be conveyed through a logo. Moreover, a Logo designer must be well informed about various techniques which are involved in graphic design and software. This means having a strong practical knowledge of using Adobe Photoshop, Jeta Logo Designer, and Apple Motion etc. A Logo designer must also understand social, cultural and industry trends and avoid them at all costs because logos need to be timeless and last longer.
   
2. Learning Methods, Theories, and Techniques- Passion is not enough; Logo Designing requires a more holistic approach and knowledge about techniques. A degree in graphic design could be very helpful in ensuring success in this field. A robust knowledge about graphic designing software could take someone a long way in this career path. A degree in Mass Communication or business can be really useful too as it is helpful in understanding market behaviour of producers and consumers. This will make a major impact in the portfolio.
   
3. Developing your Brand- Having a strong portfolio is important as it proves the capabilities of a person, his specialization. Building a portfolio while gaining formal credentials is a great strategy. It is also important to build a brand of oneself especially if that person is working as a freelancer. A personal brand will provide legitimacy to the logo designer in India in front of his customers.

So that’s how a person can be a logo designer in India. Having a degree is not compulsory in this field whether the person wants to work in India or abroad, but having a professional degree can provide a person more knowledge and a sense of legitimacy. There are a lot of opportunities to work in this field from college graphic design program to entry-level jobs, internships, and even attending industry events.

A person can become a successful entrepreneur if he manages to build his own brand in this field. This will provide him with ample opportunities to take his business forward. With the availability of jobs decreasing day by day especially in India, it is a good time to brush up skills in logo designing and developing this as a skill. This job is unconventional but has a lot of scopes. Therefore the logo designer in India tends to make use of a lot of opportunities.

Why Players Are Leaving Your Game App And How To Fix This Issue?

Every game developer dreams of making their game app the most popular ones in its time. Games are a means for having people highly engaged and engrossed in the virtual world. However, not every game can make a mark like Pokemon Go or AngryBird.

There can be many reasons if your game app is not making that big like the name of the games mentioned above. A very important component in deciding the game success is the number of players and their engagement level. If your game’s players are leaving your app, then consider it to be a serious matter.

In this post, we will discuss what can be the possible reasons of players leaving the game and how to fix this issue:

Let us begin:

1. Your game introduction is not engaging/ entertaining

Introduction is the first important introduction of users with the game. To know that your introduction is up to the mark, a funnel tool present in the gameanalytics to understand how players progress through first time user experience. users interaction within the introduction or tutorial cana be analysed by moment players spend in tutorials. To find better details, users can start by designing event which in understand actual play time.

Experts from iphone game development company, the time users play the game would easily show whether your introduction or the tutorial is too long or not and players have to complete it in more than one game session. If the tutorial is ok, then chances are there are some problems in your game stages which make people stuck and they eventually leave the game.

For looking at how people are looking into tutorial, a separate funnel is needed to see which point on the tutorial created a drop off.

2. The game sessions are too long

Usually people play games on the way or to kill small amount of time. Thus creating a long game session would mean excessive player churn. You can make use of game analytics which has a feature of benchmark. This let you compare the overall KPIs of your game. The game sessions should be balanced and less time taking to retain the players. Long session can lead to boring game play which may frustrate users.

3. Not targeting right audience

Each game is determined and made keeping in mind the targeted customers. Android game developers suggest that the success of a game is highly dependent on its players. A wrongly targeted game would never reach to the success as its crowd gets scattered making it ambiguous. If your game is targeting wrong players, it is obvious that they may drop the game within few minutes as they are designed as per their choice or cognition level. Therefore, doing proper research is important.

4. You don’t run proper test

Facing bugs while playing a game, is the last thing that players would tolerate. It is very important to involve testers after the app is created to make proper testing and find all the loopholes before the game app is submitted for players. You can also use game analytics to test errors by several ways such as quality dashboard which counts the number of errors and the users affected by them. There are some error which need immediate fix, so it is better to keep an eye on error reporting in real time and live feed to avoid any major problem which lead to player churn rate.

These tips stated above help you begin with your analysis of game and also give you an idea about the reason behind high player churn rate and how to fix the problem.

More Info: VerveLogic

Myth Busting: Top 4 Business Logo Myths In The Mind Of The Marketers Which Should Never Exist!

Logo is the way brand establish itself in the market. But there are marketers who are still confused whether to have a logo or not? Is there a way to stay in race without it?

logo establishes a brand for the audience. It portrays value and characteristics of a brand that sets apart from other business. Without a logo, creating a visually strong impact on users can be troublesome. You can never connect to the mentality of the customers to explain them who you are and what your can offer.

Let’s discuss four common excuse and myth that marketers feel while designing the logo for their business.

My business is of low scale. I don’t need a logo for my business!

There are at times when people get involved in multiple businesses. In this situation they may not have time to dedicate in side business. They want them to continue but in low profile, so they decide to skip the step to design business logo.

As the time passes, marketer may wants to expand their business but how? He has wasted valuable opportunity to connect to potential customers and build that trust to expand client base. For a customer, your business has a plain text identity instead of logo. It seemed untested startups despite being in business for ages.

Experts view the loss of these opportunity as a massive setback to the expansion of the business. A logo design connects visually with the customers. This build the foundation of future brand expansion. Get logo design to build visibility and trust.

Designing a logo would look too sale pusy!

Most of the marketers without logo believe that having a logo in their niche market would look too sales pushy for them. People may think this gesture as a sign of exaggeration and overtly flaunting the success of their business.

Let’s break this myth.

Designers involved in corporate logo design india suggest that logo most of the time project positive influence on people. People would have the notion that you are progressing well, hence, you have a official logo now! Logo does not make efforts flaunting but it enhances your brand presence and project you an expert in your domain. It helps in making your business noticeable.

My customers know about my product. I don’t need a logo!

There are marketers who run home based business such as making jewellery, food items, decorative etc.

These marketers mainly believe on word on mouth advertising done by family, friends and relatives that make them expand their business. Now, what if your near dear ones, known ones are saturated about your product or they already own your product.

The idea of a business is to expand its customer base but with word of mouth and without any identification, it becomes difficult to explain customers.

The only solution is a logo. It will help people to understand what marketers is offering and in what quality. A logo and a website can help the marketer to reach to larger groups of people and beyond state or country boundaries. This way the expansion of business becomes very easy. With a great logo, a website and some business cards,marketers can grab its customers and earn great results.

My business needs logo. But what if people don’t like the logo that i come up with?

The basic need of logo is very much clear to the marketers. There are some kind of marketers who identify with the importance of logo yet they are very apprehensive about the look of it.

Break this thinking with a simple logo. Logos are meant to be clear and precise in telling what you offer to people. Marketers can DIY the logo design by online logo maker or resort to expert designers for it.  A point to remember is logo is an investment which gives proper return, if done appropriately. Therefore, if you prefer to have a logo, do not settle for cheaper options. You can keep your business name and an icon as your logo to retain the simplicity of the logo.

After it is made, test it on people, take feedback and make necessary tweaks for an amazing results.

Last words

There are many confusion, alteration that comes in the mind of the marketers hearing about logo. People who are updated and keep pace with the market change has already settled their business with a powerful logo for their brand identity. But there are many who still face dilemma. The above listed confusions are just a few of them to give a strong light on the myth prevailing within marketers and let their business grow in the right way.

More Info: https://www.vervelogic.com/logo-design.html

6 Quick Ways To Increase User Engagement For Your App In A Blink

Creating an engaging app in itself is a huge task. It does not simply comes with unique idea only, there are many other things that needs consideration. There is an extreme necessary of strategy that make people be part of your app and stick to it only. The strategy that we are talking about are not based on only tricks but a considerate amount of thought and efforts are needed.

Here we list top 6 tactics that can help app marketers to increase the engagement level within the app.

1. Craft a stellar app store listing

According to the developers from best mobile app development company in Jaipur, the engagement level of the users begin right from the first stage of user interaction with the app in the app store.

Give ample amount of time in thinking what value does you app can provide to users and compel them to download it from the app store. Give emphasis on the benefits and not the features. Take feedback from testers for help and also take help by looking at regular featured apps.

2. Educate users with onboarding

In case an app store listing is handshake, the onboarding experience is the first place for conversation that you have with the users. The goal of onboarding lies in making users use the app and not being a tutorial. Try and educate user about the benefit of the app.

3. Let users try before they buy

Expert android app developers suggest that apps should use their login at the upfront of the app usage. Instead the users should be given the freedom to move around the app and only ask of signup where it is necessary.

This approach holds significance in showing the value of the app to the users before they actually give their commitment to the app. The easiest way is to this approach is making users feel free to roam around the app in the read only module and for taking any action ask them for signup.

4. Follow the best practice of app permission request

It is highly important to do the permission request in the right way or else the users may bounce out. Indulge in careful thinking about timing, tone, context, language and messaging. It is vital to plan a deal with users by accident or by purpose declines the permission request. A bad app experience will lower down the app credibility making the users to delete the app.

5. Speed an important feature of an app

People love speed these days, therefore, it is vital to design an app which works with great speed. Speedy working does not make app bug free, however, the app’s core feature should work fast and reliable. If the app is not fast and dependable, the app will be abandoned very soon.

6. Emphasis on push notification

Apps who remain silent for a long time tends to get evaporated from the mind of its users. App developers should consider sending valuable push notification that raw users to the app again. Push notification these days are highly customizable which makes it even more relevant.

Conclusion

The strategies mentioned above are highly useful for increasing better user engagement. Indeed it is difficult to make the users stay on the app but surely not impossible!

Professional Logo Design Company

5 Logo Design Trend In Health And Wellness Industry That You Shouldn’t Miss!

Health and wellness sector is an industry which should always inspire and attract people to take challenges in their lives. The most impact wellness and health brands are those which can inspire and motivate people. Be it fitness, or shedding weight or even taking measure to combat any disease, the right kind of wellness and health logo can create a lot of influence on your customers who take up yoga classes, gym etc.

The industry is expanding in an humongous way and we all can see no shortage in cafes, health food store, organic stores, gyms, treatment centers which are dedicated to the wellbeing. To create an impact, it helps to bring a new wave of designing with the latest branding trends allowing other inspiring health and wellness companies.

Some of the common themes in health and wellness logos

In the industry of wellness and health, the matter of first impression has a lot of volume to speak about. Logo designers insist that your health and wellness logo should clearly represent the brand value and goals. It can be helping people to achieve a certain body type or treat the body for better health condition or even to have a peace of mind.

In many industry there are many some on the go images and symbols which can elicit feeling of wellbeing. These are:

• Leaves and trees which symbolized growth
• Apples, in both red and green colour symbolized health education and nutritionists.
• Lotus flowers for yoga studios or health coaches
• Hands which symbolized connection and safety
• Mountains that depicts adventure seekers and fitness brands

The experts from logo design service india suggest that using these familiar images can help people easily identify what the brand is all about but these images can make your logo very generic. If you don’t want your logo to be generic, then you add some unique take or twist before using a lotus or tree in your logo design. Isn’t it a fab idea?

The Yoga Studio logos

For most of the yoga logo design most designers are attracted towards beautiful, open lotus flower or a common buddhist symbol. However, as the focus of wellness brands are moving towards more of tangible benefits of products and services, yoga studios have embraced adventure and simplicity in their logo designs.

Some of the modern example of yoga studio logos :

Logos from women focused health business

When it comes to women in the focus, the design trend should definitely get inclined towards more feminine approach. From wellness centers to skin care brands to fitness apparels, business which are centered around women only, has a more emotion centric approach to branding. In fact, we can find heart as symbol for female business.

Make logo for your own wellness business

Creative magazine design professionals suggest that doctors , psychologist and health experts nowadays are rebranding themselves as solopreneurs to reimagine the work they do with patients and clients. Creative magazine professionals suggest that sleek, bold branding always works really well for creating a credibility of medical professionals. These designs tends to easily capture people attention and they connect to these professionals easily.

The medical to wellness rebranding

Doctors and dentist look absolutely scary, they have that same old school feeling that make people really scary. One way medical professionals have combat this by rebranding their services. Instead of boring and scary designs, medical professionals use some refreshing look in their logo design. Some example are:

Creating a unique wellness logo

If you prefer to add some new essence in your wellness brand, follow the simple steps to create a logo that represent health and vitality:

• Move beyond traditional wellness logo colour

Prefer choosing colour instead of green and harsh red and go ahead with more neutral or minimalist palette or an unusual colour such as purple or yellow for your logo design. You can also go ahead for trying lighter blues, gold and silver highlights

• Go circular

If you want it to be really different move from horizontal design to circular formats. You can prefer adjusting the text in and around the circle and place any brand imagery in the center.

• Play with shapes

Playing with shapes in black and white colour has always been into fashion. Simplicity stands vibrant in wellness logos and this idea can easily be replicated in experimenting with new symbols and shapes with black.

• Go on a colourful board

Colours are always fun. Many designers have various combination of skills who can easily turn the design idea from a watercolour painting or custom lettering into digital design which can prove to be a great way to make the logo design stand extremely unique and engaging.

If you are about to bring a new revolution in your health and wellness logo design, the above stated points can help you find your path easily

Top 5 Latest Trend In Web Development To Rock In 2018!

Every year technology has some new thing to offer us. As the year changes from 2017 to 2018, it is evident that we all can expect some really good technological features to come up that can make all our lives much more easier and convenient, ofcourse!

Now, adapting to every growing new technology is a need that has to be satisfied in order to provide the best user experience and get that solid position in the market.

Keeping this importance of technology adaptation in mind, we have compiled this post. This post is dedicated to highlight all those new ingredients in web development industry, when compiled together can give your web development broth a strong flavour!

Let us dig-in!

• Chatbots will be a major attraction

Developers from Best web application development company suggest the chatbot technology will make a huge impact on the latest web development in 2018. It is the chatbot technology that help websites to stay connected with users.

Giving 24*7 service is the need of the hour, however, the cost involved with these 24*7 service can be a huge burden. Chatbots are an essential solution to this problem. Chatbots help users in all kind of problems and also the cost involved for this service get reduces significantly.

• Website notification

Mobile apps frequently use notification as a handy tool to send great amount of information to  the customers and in return increase the traffic and further sale. It is expected that 2018, website notification would work as the same handy tool for users.

Website notification helps to give pop up information in the form of notification to users. These website notification is not only helpful in increasing customer engagement level but also helps the users to keep track on the offers and discounts provided by your service.

• Integrating user interface in motion

Creating a interface within a website has always been a great source of problem for most of the web designers. The current technology in web development can have really engaging interface which may include a series of animation or transitions to project certain action. According to the expert from web development company india, integrating user interface can provide a huge range of customization such as cloning, superposition, deletion,obscure, matching etc. These features help website developers to try a variety of options which makes a website functional and attractive.

• Flash are gone outdated

Flash has been used by web developers over a wide span of time but in 2018, we can consider flash to be obsolete. Adobe has already made the announcement that flash will no longer be updated or released after 2020. In terms of compatible mobile responsive website, it is important to replace flash with HTML5 for much better result.

• The world of progressive web app

This the world of mobile usage and mobile users. Websites utilizing the format of mobile application should fit the requirement and expectation of the mobile targeted users.

This issue can be easily resolved by incorporating progressive web apps to make it easy for users to use a website with a mobile app interface. Progressive web app provide the privilege to users work in an offline mode, virtually no loading time, reliability, and receive notification as well. These web apps are less time consuming,  easily deployed and maintained.

• The entry of angular 5 javascript framework

The recently launched angular 5 javascript framework is equipped with improved and enhanced features which help websites to become much faster and bring better users engagement.

The material design has also got improved which has eliminated unnecessary codings and small applications to make the end product much more comprehensive and useful for users.

Some of the other trends from that of the mentioned above are:

• Static website is expected to be back
• Single page website is expected to be used
• PHP 7 will be introduced
• Advanced technology in SSL and HTTP
• Google AMP

The above mentioned trends will help you design the best possible web development services. Incorporate these trends and stay ahead in the competition.

More info: vervelogic

6 Simple Tricks To Kickstart Your Sale On Instagram

The emergence of social media platform has completely revolutionized the way marketing was done. Beginning from Facebook to Twitter, Instagram and so many other social media platforms are widely used for business promotions and sales. Talking about Instagram, this platform stands unique due its way of interaction. It witness 800 million monthly users. It is a platform where people share their small or big memories in the form of snapshots.

Instagram is popular among audiences from various age group and especially youngsters. This is the reason that marketers are focusing on advertising their product on instagram and not in any other medium.

If you are a e commerce marketer and still figuring out how to kickstart your sales process on instagram, then keep reading!

Let us discuss six ways to enhance the sale of your brand on instagram:

1. Adding call to action in your bio

Instagram does not provide much room for text or link, hence whatever is available should be thoroughly utilized. Adding call to action in your bio will help your followers to reach to your ecommerce store. If you like to promote new collection or additional features of your brand, then also mentioning in bio would help.

Here’s an example:

2. Link in story

This feature is offered to accounts with more 10,000 followers. This feature enables to add link with each of the story you post. Therefore,it is highly important to make efforts to increase the number of followers on instagram. These kind of account holders can also use CTAs in the instagram stories for people to swipe and read. According to the expert consultants from digital marketing company india, instagram provide the privilege of hashtag that helps to  newer audience to find your brand and navigate to your ecommerce store through CTA feature.

Use hashtags that are meaningful and relevant to grab attention of the newer audience.

3. Combine your marketing efforts with an influencer

Influencer marketing is one of the popular catalyst for brands in social media marketing. Influencers can be a local fitness trainer with hundreds of followers to celebrities with lakhs of followers. Consultant from SEO company in toronto explains that  striking a partnership with an influencer of your niche industry can bring greater brand awareness and higher conversion for your products. This is possible by leveraging the followers of the influencer and promoting the brand there. However, while selecting influencers make sure to verify their followers authenticity.

4. Giving free product and just taking shipping charges

This kind of offer is very popular among watch and sunglass brand which people love to buy. Getting the product free just by paying shipping charges can be a great motivating factor for goods that can be constantly reused. This tactics is a great way to make your product reach in the hands of the customers.

5. Shopify integration

Shopify is in the testing phase of shoppable instagram post. This kind of integration on instagram will help buyers to directly buy from the app rather going on a website or outsode platform.

6. User generated content

User generated content are highly valuable in the digital marketing zone. Users can be motivated to repost the product which are being used by them with their feedbacks tagging the brand hashtag. This kind of activity will create a buzz for your brand and also enhance the trust of the people as well.

Conclusion

Instagram can be easily considered as e commerce owners paradise. These small tricks mentioned above can help marketers to bring spark in their sales quotient and increase the brand loyalty as well.

How Can You Convert Your Mobile Game App To A Profit Making Machine?

Which mobile game is your favourite? Is it candycrush or temple run, car racing, boxing or something else! Be it any game, the effort behind making every single mobile game is immense. It needs months of dedication and efforts to come out with a mobile game that can attract users.

Game may sound utterly simple but it is one of the complex process of development. The first and the most important part of game development begin with a novel idea, then planning that idea in away that bring engagement in users over a long period of time. After these initial process, designing the interface is done and the process goes on. Once the games gets ready, it is them submitted in the marketplace or playstore from where users can get them.

Now that a game is submitted, it is high time to make strategy to gain monetary benefit form it.

But how?

To answer this question, we are going to discuss 7 easy tricks to make your mobile game a profit making machines

Let us dig in:

1. Designing the game for users

Professional mobile game developers across the globe, believe that the mobile game should be designed keeping in mind the targeted users in order to make it a hit. Since the competition in gaming apps is no less hence, the concept of the game should be such that can grab the attention of the audience for a longer period of time. Once the app goes viral, it will attract more  customers and get you more profit.

2. Offer something new with each update.

Be it game development on android base or in iOS base, it needs to be updated with novel feature at regular interval. Getting frequent features update will create expectation among users and they will remain hooked up with the app. You can give small reward points for sharing the app and increasing its exposure.

3. Working with freemium model

Most of the game lovers , play free version game but there are some who buy premium game features as well. You can offer a free lite version of your app and then charge for getting into higher levels. Make sure to put some interesting features and tools in the paid versions to tempt players to go further.

4. In app purchase

Third party advertisement and in app purchase are easy ways to gain additional revenue in the app. Relevant advertising content increase the chances of the users to go ahead and make purchase while working on the app.

5. Cross marketing the app

In this process, you can ask the fellow game developers to show your game information in their app and vice versa. Apart from it, you can also take help of affiliate marketing and advertising other product in your app. This method is subtle way of advertising that give better result than traditional advertising.

6. Use analytics to understand your targeted customers

Use the data from analytics to understand the likes and dislikes of your targeted audience. This data can help you in creating games as per their expectations and needs, hence the user engagement will increase and so as the loyalty and revenue.

7. Marketing your app

While developing a good quality, creative gaming app is a necessity for success, marketing the app is no less to it. It very important that people come to know about the details of your app. The easiest platform for creating the buzz is social media. Keep sharing the app details and the details of the updates to make entice people and keep the interest alive among game lovers.

If you are a game developer, follow these simple yet effective hacks to convert your mobile game app as a profit giving venture.

More info: logo design

6 Tips For Designing An App That Can Make You A Great Ui Designer

If you dream of having to build an exceptional app, it is important that the app has the best design element to hook the users and prevent them from uninstalling. Design has a crucial role in engaging users. The base of mobile app development is always design. The second important thing is feature and functionality. Together these two make a successful app.

If you want your app to be highly successful and popular among users, implement some of the designing tips mentioned below:

1. Target audience
 

Designers from android app UI design agencies believe the design of an app should not be based on the likes or dislikes of the designer or agency, it should resonate what targeted audience needs and encourages. The design should be based on users of the app. For example, if the app targets kids, the app design should be cool and funky. Similarly, if it is about professional, the app should look classy and sophisticated.

2. Accurate size graphics 

Often it is noticed that designers have some preconceived notion about graphics that one can fit in all apps. This makes managing resources simple and easy but this can harm the mobile app development process. For making your app design exceptional, the secret tip is to use the graphic of the screen according to specific device. This way the look of the app is enhanced with usability.

3. Format fit
 

There have been many a time when we install and then uninstall several apps due overloading of heavy graphics. Graphics are engaging but when used in right way. Users will never wait to load any kind of graphics within the app. The actual problem is not always with incorrect size but also about incorrect format. There are formats which are best suited for android and some in iOS.

4. Circle corners
 

Usually designers believe in sticking with the thumb rule of button or image view display in the rectangular format on the screen. Iphone design app experts feels the need that the design should not be kept under control, keep experimenting and check the results. You can also consider using round corner in the design which remind users of the web style. This way your app would look new and refreshing.

5. Simple design
 

For making your app successful, the first step is about keeping the user interface as simple as they can. But there is a huge difference in minimalistic design and simple design. By simple design, when a user doesn’t have to read instruction for using the app and navigation. They can just use it without having to look or ask about anything. An attractive look and easy to use is what users want.

6. Fascinating fonts
 

Fonts are really important in terms of design. A cluttered, unclear font can irritate your users and they may prefer to opt out. Always consider using clear, fancy and readable fonts which are visually very appealing and tend to bring high engagement level among users. This way your app can stand tall and keep remembrance within the app.

These six tips are simply yet highly effective in making you a good UI designer with an engaging app design.

For more info visit : https://www.vervelogic.com/

How Sports Logo Helped Teams To Become Champions?

Who has ever thought that the those small logos printed on team’s tshirts, stadium and merchandise can even create any difference?

Well most of us don’t!

The effect of a logo is equal to introduction of a new coach, practice facility or a free agent can create. A logo update or a redesign offers the same of amount of culture shift. An update in the sports logo of a team holds major influence in imbibing a breath of fresh air in the team and the organizers.

Let us discuss some of the sports teams and their logo change which casted a significant effect on the team’s performance.

• The City Logo(1969-1971)

The team moved around various logos which has caricature of North Americans but the San Francisco Warrior finally adapted a new logo in 1969.

In this era, the team was facing identity crisis as they moved back and forth across bay, playing from san francisco to oakland full time. The jersey completed with trolley car imagery became truly iconic for the team and became the favourite for all the fans.

This logo is break to a monotony by introducing bright gold to the mix which was done for the first time in the team history. The change in simple Bay area iconography and the whimsical theme of the script letter used in the logo design made the logo connect with the local culture of the team. Using the text “ The City” in the logo denoted the connection from San Francisco market.

• The California Logo(1971-1997)

Designers from logo design company suggested that longest used for all warrior logo as this western themed “california” variation which moved ahead with image of Bay Bridge.

The logo used helped in centralizing the team as “ the team of california” by changing the name of the team to Golden State Warrior. While Dubs wasn’t the best team of the state, the update made in the logo design casted a positive effect on the team as compared to the previous logo design. The warrior later went ahead and won a championship in 1975.

• Failed Modernity logo (1997-2010)

With one of those sad worst logo design, the warrior team saw new low. Their poor scouting in the front office and inconsistency in coaching philosophy made the team gets defeated. The logo itself seemed sacrilegious which nearly abandoned every interesting aspect of logo that came before. The biggest drawback that the logo held was the colour, style and theme mismatch. This way the logo didn’t inspired the team at all.

• The Gold Standard Logo(2010- present)

The 2010 warrior logo gives a refreshing look to the rich roots of the franchise and their oakland   home with the hope for the future. The execution of design within the logo neatly done. It is modernly designed without making it over the top. It is sleek, modern, bright, clean and ofcourse easily recognizable.After the logo was redesigned, team won many titles and accolades which are real boost to manage the branding of the team.

Conclusion

Any logo has significance in the life of a company. When it comes sports logo, the significance is no less in fact even more! In a sports world where the competition is really tough, a through change of brand identity can give the team that needed boost and inspiration for coming out with winning spirit.

More info: https://www.vervelogic.com/logo-design.html

5 Tips For Designing Custom Logo By Newbie Designers

To be in the race of the market, business have to communicate on a visual medium with the targeted customers. Creating a custom logo design is capable to visually reflect the brand identity and message to targeted people. This way the business value is easily projected by the logo design.
Custom logo design is a thought provoking and time taking process, however, it requires lot of research and conceptualization.

Here’s some tips for creating a custom logo for the beginners in the design process:

• Know your clients

The first step towards creating a logo design is knowing the client and his business details. Every business has some slight difference between same niche market. It is very important to find that small difference. Analyse what makes the business stand out in the crowd. You can consider asking clients about their targeted market and customers. Who all are the ideal customers of the brand etc, all these information is crucial help in picking definitive design elements such as fonts, colour, shape, symbol, lines and so on.

• Get a theme for your logo

The theme of the logo is based on the industry of the client. You will have to select a logo design category so that logo design is much more focused allowing you to concentrate better. This one is essential if you use online logo design make where you have different logo design category.

• Prepare a rough sketch

It is always essential to create a rough sketch before moving ahead in commencing your design. You can draw all designs that come to you mind on a sheet of paper. To keep the understanding simple, don’t fill the designs with colour. This way you get a realistic look of how logo should look. Give your rough sketch to the client and get his feedback. Once you get a proper feedback you can go ahead and expand your idea.

• Keep the design simple

According to logo design services India experts, it is highly crucial to keep the simplicity of the logo design in mind. A logo design is all about communication, hence, keeping it simple is vital. Design in a way that make people understand the message in one glimpse. You can also see some of the big global brand who are using some of the simplest but effective logo design for their brand. If you make the complex element in terms of colour, fonts, shapes etc which discourage people to take a look at the logo. This will make it difficult to get the meaning of the logo easily.

• Choose right colour scheme

When you are ready with an approved design concept, the next step is selecting the right colour to embellish your logo. If you are not sure what colour to suit, you can go ahead with researching rather choosing any random colour for your logo design. Explore internet to check which colour and shade perfectly compliments your logo design. You can consult your client, colleagues or friends for more suggestions. You can visit your clients website to get the idea of logo design and use it appropriately.

More Info : https://www.vervelogic.com/logo-design.html