Thursday 30 March 2017

The Top Benefits Of Android App Development

The android app development company in India is raising huge popularity with the increasing number of smartphone users. These android apps are taking over the entire digital market making it easy for the customers to use and understand. Android came into existence a few years back with some strong reasons associated therewith.  Since android is an open source mobile operating system having a massive database that simplifies the process of mobile app development. The android systems are passively developing and updated by the experienced developers using latest and modern technical and sophisticated advancements.

Let’s have a look at the advantages of android mobile app development.

  • Earn More Invest Less
Entering into the android world requires a less investment as compared to investing in other operating software. The android OS does not involve any licensing charges and makes it an easy process for a developer to develop android applications for either their business or for the freelancing projects. The android developers are involved in finding the new technical and innovative methods to design and develop user-friendly and appealing applications. The minimal development cost involved in android application development can be categorised into three stages:-
  1. Application Development
  2. Testing
  3. Hardware cost for testing and deploying

  • Affordable
The expert android developers say that developing an android mobile app is much affordable as compared to other operating systems as the developer can craft as many applications as he wants without making any expense on its licencing. The construction of a simple application does not involve many resources. Hence, it is quite affordable and cheapest operating system. Being a developer, you can even provide multiple revisions to your fixed clients. Most of the businesses have earned a lot of income through these applications especially telecom industry, wifi workers and smartphone companies because these are the basic requirements that are needed to access android applications.  

  • Easy and Advanced Integration
Android applications are the flexible ones and can be integrated and tweaked according to the business requirements. The android mobile application is a perfect platform when you think of either uniting or cross promoting them with other programs as they are suitable for inter-app integration. It is much easy to customise and integrate the smartphone application as the entire platform is all time ready for customization. The android is the most used operating system among all the available operating systems. The maximum number of people are using android smartphones as compared to that of Windows or iOS.

  • Multiple sales channel
Android applications can be easily deployed on various marketing channels very easily. Thus, you need not have to stick to any single market to promote, market or distribute your mobile application. The developers can use third-party distributors to promote their android mobile app or even they can form their own channels to distribute the application developed by them. You are the whole and sole owner of your website and it is upon you whether to promote them through third party channel or on their own channel. You are the maker, developer, designer and even marketer of your android app, so, plan your own strategy to reach the target audience and achieve your set goals.

What’s There In The Store For The Web Design And Development Companies?

Web designing and development industry are introducing new, modern and latest trends and techniques for designing and developing new websites or redesigning the existing ones. The ever developing industry has paved way for various unique and creative designs and patterns for web designing that enables a brand to cater to a large number of visitors or audiences. The web development company Jaipur offers trendiest and the hottest designing techniques that will help your brand to connect better with tech savvy and modern generation.

The web development is influenced and affected by various factors like latest news, cultural and fashion events, current designing trends and many other such factors. Let’s see what these web design Jaipur experts have in store for all web designing and development companies!

  • Big and Bold Fonts
The latest trends of web designing include the use of bold, bigger and brighter fonts. The experts believe that the simple website having bold typography attracts more visitors as compared to the website having smaller fonts. The bold typography enables a brand to emphasise it main content. The use of large and creative typography makes it a versatile and flexible web designing technique.

  • Modular Layout
The modular layout is entirely different from the basic grid layouts. The modular layouts are balanced and they display the website’s content with more clarity and better definition. Such a layout makes the web page more interactive, engaging and dynamic by providing a lot of information on a single web page without creating a clutter. The images and the content displayed on this modular layout are having a clear and distinct visibility that enables a website to stand out of the crowd.  

  • Virtual Reality and 360-degree view
Try to bring forth the virtual reality of the product in front of your target customers with a 360° view. Adding such a visual to your website will make it more appealing and eye-pleasing and will also induce your visitor to stay on your website for a longer duration. Hence, the website becomes engaging.  The 360-degree video of your brand’s product will help you to understand the product and its specifications in detail.

  • Experimental Layouts
The experimental layouts provide the designer with an open authority to give the website a distinct, unique, classy or funky look. Experimental layouts keep on changing with new layouts on a regular basis. The designer keeps on adding or removing some funky or classy elements to the website to give it an appealing look that can generate huge traffic to your brand’s website. The characteristics or features of such layouts are best described by a picture collage or overlapping images, combination of large or small funky fonts etc.

Why To Create An Animated Logo For Your Brand?

Since, the times have changed, so is the trend of logo designing. During earlier times logos were static, colourless and having just simple an plain text in it. But now in modern times, people expect logos as a visual that is eye-pleasing, catchy and interactive. Such logos have capability to impress the audience instantly at that right moment. The logos created by the logo designers India, consists of videos, graphics (GIFs) and other such animations that makes the logo movable. The animated logos are in huge demand as they improves the impression and catchiness factor of your brand. Here are listed few reasons that portrays the importance of getting animated logo designed for your brand:

  • Brand awareness
The animated logos helps you to generate brand awareness for your brand. You should hire an efficient logo builder to build animated logo design for your brand. Logo should include effective visual elements that make it timeless and catchy. The logo can be created using a cartoon character who either holds your brand’s product or embodies it. The people finds videos and GIFs more catchy and eye-pleasing as compared with static images and they spend much time in watching these animated or still videos.

  • Story telling
The logo creator should keep in mind that the logo designed should speak to the customer about your company. It means that the animated video should portray a story about your brand in a manner that a person can identify the industry of your brand or its niche. The logo should have the power  to connect and interact with your audience with its visual content. It is observed that  more than 90 percent of the customers are of the opinion that visuals about a company are helpful in decision making process.

  • Search Engine Optimisation
Animated logos can help your brand to improve its search rankings and SEO with the help of backlinks, image tagging and other such means. Videos or visual logos help a brand to attract the attention of the visitor for a longer period of time. Create an outstanding visual or graphics for your brand so that Google even appreciates it and your brand’s website can be crawled by the search engine spiders.

  • Mobile use

Today, more than 95% of people access Internet on their mobile devices. Thus, it is essential for a brand to design the logo that is mobile-friendly. You should consider adding interactivity  to your visuals in order to keep your users busy. The graphics designed should be appropriately visible on the mobile screen as well. The quality and clarity should be same as if a person is accessing it on a desktop.


Wednesday 29 March 2017

Fashion Logos To Reflect Your Style

In this world, where nothing is fixed, one thing is constant for sure, and that constant thing is ‘change’. And when we talk about the fashion, one thing is sure about it, we always end up having lots and lots of variety in designs. And since the fashion industry nowadays is so much focused, it has become so vital to choose the fashion logos to make your brand stand out of the pack differently.
No matter how you choose your logo to look like, you’ll always want to communicate your logo to your intended audience. Check out few of the amazing ways to fit your logo that suits the best for your brand. Let’s take a look on them:

Feminine fashion logo
Few of the fashion brand emphasises majorly on either men or women. Fashion logo usually meant to focus on their target audience, that’s why they always appeal feminine or masculine through their logo reveal style.
The color you choose for your logo has already said a lot about your taste and style of your brand.Usually feminine logos chooses to pick few of the pastel color by including elegant style of decorating it with floral or hand drawn fonts. There are so many other ways to create a delicate atmosphere using light or floral design in your logo style. Therefore, choose your design wisely that fits your brand well.

Masculine fashion logo
If you are looking for such a logo design for your brand which gives the feel of masculine, make sure to include few things in your logo, such as, bold color palettes, capital wording as well as bold design. The masculine fashion logo is just the opposite as that of feminine logos. Generally these kind of logos focus target the large group of people but not selling the brand, but the lifestyle.
To make your logo stand out of the crowd, use the perfect blend of the strong and dynamic along with the classic and traditional look.

Graphic and minimalist logo
These kind of logos are nowadays in the trend most. Though these logos look more modern, but at the same time, it also gives the feel of classic as well as timeless. best logo design india are usually have the tendency to include more clear line along with monochrome simplicity, and this is what makes them perfect to showcase their modern and understated style.

Cute logo for kids fashion
What is kid fashion without the one cute animal design on it?
Truly unimaginable! Most of the brand who produce goods for kids usually prefer to illustrate creative and friendly animation on it so that it could reveal more of the playful style. The perfect combination of light colors with the bright one is what makes the kids more cute.
Many times the fashion logo of the kids look more like cute as well as embellished and many times, it looks like cool and stylish, and it all depends on how parents want their kid to dress like. But no matter how design they choose, kids logo always reveal some kind of cuteness in it.

Friday 24 March 2017

Don’t Follow The Trend, Build Your Own And Make Your Design Stand Out Of The Crowd

Trends lasts only for months and sometimes for year, but you need to make such a design that people will remember for decades and even for generations. One thing you need to make is lots and lots of hard work. Check out the amazing way how you can make your brand stand out from your competitors differently.

Master your skills and field
It is fine that you have bit of more knowledge than others in the graphics, but even after having so much of skills and knowledge in different fields of design, be sure to prefer to choose one or two out of the superfluity of jobs, whether chose typography or the web design.
Think carefully and chose where you want to outshine and develop your skills, one you decide, put all your efforts in that particular field for mastering and learn bit of more skills needed. Make sure to deliver the quality work in the beginning only.

Do not follow the crowd
If you actually want to stand out of the crowd differently, be innovative in your own way. Don’t just follow the trend, because it is something which already has happened in the past. In fact, think of unique ways to carry out those tasks which has been already done in an innovative way. For example, if the Apple design logo of the simple logo, it would not have been able to grab lots of attention. What makes it unique is the bitten apple.

Be a problem solver
You need to do bit more than what you are good at, if you want to make your design stand out. For that, the most easiest way is to analyse what your competitors are offering, and which terms of work they are following. Find out what their weakness is, where they are lacking and then think of a possible solution you can offer, and this will help you to take advantage of by offering them the perfect solution
What your audience need is the problem solver, and if you are offering what others are providing them, you are not letting them to find any such difference to set you apart from your competitors.

Mark yourself remarkable
Your clients could never recognise you magically, and they won’t be able to mark how different you are from the rest of your competitors. For that you really need to work hard for developing your interpersonal skills as well as direct marketing.
There are lots and lots of ways which you can make use of to stand out differently, such as, you can make your graphic design websites where your client could access to your portfolio of what you’ve done previously. In addition to that, you can also make your professional Facebook or Twitter account. You just need to maintain it on a frequent basis.

Keeping it all together
There are tons of methods, which you can make use of successfully for making a huge difference. And not necessarily they have to be boring. Make sure to keep your mind open and be ready to accept the feedback, whether it be positive or negative, and and re-consider the things to make it much better.appreciate what you do!
How do you manage to make your design stand out of the crowd uniquely. Do remember to share your precious tips in the comment section below!

Thursday 23 March 2017

Attract More Customers Faster Through These Effective Ways

Your customers are your biggest source of income. Less customers means less income while more customers lead to more sales. Hence, ultimately a successful business has a lot of returning as well as new list of customers. Even the SEO company in Mumbai work hard to build a strong customer strength.

So, here are some tips to attract more customers to faster:

1.Flash sale:

A flash sale is one which is there for some hours in a day only. If your are running out of cash and you need it anyhow, the fastest way to earn and call in maximum buyers is the flash sale. You can announce for flat 20% discount in your store for 5 hours starting from 10: AM, or you can put it on your website announcing a 10 minutes free assistance from the expert for one day and many more. This will pave a way to maximum crowd and maximum earnings.

Apart form these ideas even the home service businesses can make up a flyer that says homeowners can get your services at 50% off. Print your offer on a simple paper and be clear about your service. Include a few testimonials from happy customers.  

Your flash sales will make you a hero in the sector and people will remember your name.
2.Free Free Free:

Whenever you hear of something which is for free and is useful you die to get it anyhow. Similar is the case with your customers also. Take advantage of the situation and give something free with your product. You can give away:

  • Free samples of your product
  • An ebook or a workbook
  • A small scholarship
  • A food basket to a family in need
  • One free class in your studio
  • An extra add-on service

Free can be anything because people love to get something for free. But make sure it is of value to the customer but does not cost you much. It should hold your brand name, company address and number.

3.Spark the attention of your customers:

It is better to get more fanfare, media attention and customer attention as this will help you to attract more customers and prospects as stated by SEO company in delhi. One of the best things you can do, alone or in combination with any of the above strategies, is to do something that gets immediate media attention.  Try to do something big and splashy but yes not much expensive such that it attracts the attention of everyone automatically, but in a positive way.

For example you can:

  • You can decide to donate all the unsold flowers in your shop at the end of every week to the local old age home.
  • Collect a group of teenagers and lure them to clean the streets in your area under any campaign where you can give them anything for free which is of value to them.
  • You run a contest in the local schools and the winner in each school wins a bike, or a free dinner for their family.

Business owners have made their mindset to think in an expensive way. They don’t know that there are cheaper ways through which they can attract more customers. These ways need creativity and smart thinking.

Is Your Brand An Exact Mirror Image Of Yours? It Shouldn't Be

‘Vanity leads to fall’, this is an old saying which will hold its value forever. Vanity not only affects your daily life but your business too. The biggest example is when you are representing your business through all your means by boasting about yourself instead of telling people about your work and products. Expert logo designers say that mostly the small business owners who are famous in their local sector have this feeling of , ‘I am the best’ and hence never make it upto the global level.

So, if your brand image only tells about you, get rid of that image and reshape it. Customers out there are more interested in knowing about your business and how is it going to help them. They want to know the benefits, how much reasonable you are and are you providing the quality or not. If your brand image only tells about you or represents you then you are making a mistake.

What your brand does?

Your brand's job is to make your small business to be more established and stable instead of leading it to a more risky side. A perfect brand is that which makes your business look more ‘businesslike’, that means it should be more credible, dependable, and customer-focused. A business brand can help you position your business as helpful, concerned about clients, and capable of delivering.

As a whole it allows you to speak about and present your business as a separate entity. It should not  constantly talk about you. In other words, a brand helps to take the spotlight off the entrepreneur and give the business a personality of its own. So, now its time to let your business shine instead of you.

How can you separate your business and brand from you?

1.Are you going to expand?

The first question you have to ask to yourself is whether you want to expand your business or not. If yes, then you need to hire people and make sure they are able to deliver the right knowledge and meaning of your brand. If you want it to be a single person business then your brand’s identity can be near to your own personality but be careful, it should not entangle with each other.

2.How your competitors present their brand?

This is an important concept which makes you understand what other tactics can be applied to make your brand stand out. You can learn from their strategies whether you should apply them or not in the future. Keep a keen watch on how do they carry out out their branding and representing their business.

3.Which personality trait of yours can impress your customers?

Whether its your fair pricing or good service you need to show something to your prospects. This will help you to build a trust among them and hence they will return back to you. Slowly they will know about your brand  and business.

4.Do you have a logo?

Instead of boasting about yourself, creating your own picture as the logo of your company will not do anything good. If you do not have any logo designer then hire someone now and get a logical logo designed for your business. Let it be the face of your company instead of you. Putting your own photo at the place of your logo again tells that sam story where you deliver the message, I am the best and I am here to do business with you’. This does not look nice.

No doubt, its your company, your brand and you are the support system here but now what matters the most is customer satisfaction. If your brand is only concerned about its own how can it deliver satisfaction? So, stop bragging and start building.

Wednesday 22 March 2017

These SEO practices will never become outdated

Search engine optimization is crucial to any website’s online success. Every website owner understands that for making the online presence and getting visibility in SERP, they need to carry out an SEO campaign for their website. But, practicing SEO or doing Seo for a website is not an easy task. SEO world is a continuously evolving, many trends have changed over the years and the practices which were earlier accepted by Google are now among black hat SEO techniques that can even get your site penalized by Google. It takes a lot of time and efforts to understand what are the best practices for SEO, to keep yourself updated with every algorithmic change and what’s trending in your market. Though many practices have evolved and continue to evolve in future but there are certain elements in Seo that will never go out of style and continue to provide positive results to enhance your SEO.

Let’s have a look at those 4 elements suggested by experts from top seo services company in India that will never be outdated.

  • Creating quality content
Producing good quality. Useful content for your audience can help you generate high user engagement as well as quality links from the high domain authority websites. A well-optimized content helps you get top rankings in the SERP, increase the click through rates and drives quality traffic to your site that is more likely to convert. Create an informative piece of content that addresses your target audience issues and concerns and provides an efficient solution to their problems. Your content can help you dominate not only in SERP but also everywhere else on the web.

  • Better UX design
For the success of your SEO campaign, a user-friendly website is a must. Imagine you are putting great efforts in SEO and when the visitors click on your website they see a messy website which is difficult to navigate through, what will be their experience? Definitely a poor one. Your website should be designed with keeping SEO in mind. You to need to provide best user experience in order to get quality traffic and increase conversion rates at your site. Keep everything mind, your website should load quickly average loading time is 3-4 secs, it takes longer than chances are that people will bounce back. Navigation should be clear and concise. And the overall design of your website should be both user and SEO friendly. If you maintain a user-friendly website, you will definitely reap the benefits of SEO.

  • Getting relevant links
Link building is still a great SEO tactic and it continues in practice as links from relevant and high authority sites provide credibility and authority to your website. High-quality inbound links can get you on top of SERP.  You need to put in little efforts to accumulate the quality links for your website from different sources so that so you create a solid link portfolio and make a good online reputation in eyes of both the search engine and the users.

  • Social media
Social media undoubtedly plays a crucial role in your generating your brand awareness and making your business popular on the web. Though social media activities do not directly impact the organic rankings but it does affect seo indirectly by directing more and more relevant traffic to your site which are more likely to make conversions and interested in doing business with you. The content you put on social media can bring in great link opportunities and thus contribute to your success in the organic search results.

Though SEO is constantly changing and with very algorithmic update new trends and tactics are coming in and older ones are becoming obsolete but that doesn’t mean that you stop doing seo or you will not success in SEO. Following the above practices efficiently you can get to the prominent position in SERP.
Working with best SEO company in Bangalore, you will get adequate assistance and help to gain visibility in SERP and increase your conversion rates.

Tuesday 21 March 2017

See How a ‘Blue’ Logo Could Make a Positive Impact

They all have blue as the primary color in their logo design. And of course, there is hundred and thousands of companies have blue colors in their logo design.
Usually, people believe that blue color is the symbol of pervasive or universal, just as the sky above, but only few people know that using blue color in the logo shows the maturity, trustworthiness as well as dependability. So many companies, whether they are established or they are startups, they use blue color as the primary color to show their potential customers their level of competence.
Let’s take a look on few of the companies that for which reason, they decided  to include the blue color during the logo development.

Dependable
Nowadays, cars, appliances as well as airplanes are considered to be the basic necessity of daily life. Dependability is an essential attribute to the customers for all these products.
Many companies such as, GM, GE, Ford has been well established for more than 100 years, delivers the trait of reliability with the help of their logos. Although, Intel as well as Dell, both have less year of experience when compared to the above companies, but yet is a well known brand in the world of tech, and both makes sures to deliver the reliability through their blue logo designs.

Trustworthy
Bank, credit card companies and health care providers which often asks for the sensitive information from their customer, and for them conveying the trustworthiness is an important factor to achieve success. These kind of service provider uses blue color in their logo designs as a way of showing trust to their customer. In fact, Bank of America also uses red color as an additional color in their blue color logo design to show modernity and it also helps them to associate with the flag of America.

Professional
When it comes to IT or legal advice, and financial matter, showing some kind of professionalism is a must-have. Its being more than 147 years to Goldman Sachs, and its longevity does not assure the investor about the professionality, but it’s the blue color in logo which shows that professional factor. Many other companies also uses blue color in their logo designs such as, Wu Legal and Gorilla Technologies to make their customers easily build trust on them by ensuring them to offer professional help in IT or legal advices.

Even-tempered
Many logo designing company india believes that blue colors helps people to remain even-tempered as well as cool headed. The reason being, blue color has been always associated with the nature, such as the never ending sky, the rolling oceans, or even the  blueberries!
In fact think of few of the dental logos as well, such as Oral-B or even the Denti Belli. Many people often feel nervous while going for a dental check-up, but these blue color logos give a sense of calm and unflappable to the people.

Are you blue?
Picking up the blue color as the primary color in your logo design is the way of letting your customers know that you are dependable!

How you people are going to stand out of the ocean of competitors differently? Do let us know in the comment section below!

3 Tips To Make Most Out Of Your Mobile Marketing Plan & Budget

Mobile marketing leaders are turning more strategic in 2017 than ever before. Developers focus on high quality user acquisition  to gain high long term ROI. While devs are doing this, it has become really difficult for indies to grow in such a competitive market. Game development for Android has become one of the common fields of operation for most of the developers nowadays. No matter to what size you deal, there are a few ways to make most of your marketing plan and budget.

Decide your goals-
Whether you are a hard core and experienced award winning developer or among indies, you must be having a goal for your new release. There can be two cases. You can set your goal to getting a few installations or you can set it for over 25% ROAS (Return On Ad Spend). Life time value i.e. LTV is not generally measured by small iPhone or Android ui ux design companies. What are your goals? The answer should be much more than getting a few installations. Plan for a lifetime value of your game.

The next question is: Where does the company see this product in its portfolio lifecycle? Starters may concentrate on building an online community for their first game while devs can use cross promotion to raise on the levels of player base. Large brands may influence players with word of mouth on social platforms such as Facebook, YouTube or Instagram.   

Make use of targeting tools-
Targeting relevant players has to be your next step after deciding your goal. It is one of the critical strategies in 2017. You can make use of several targeting tools such as Player group targeting. It allows you to target only those players that may be interested in playing your games. The strategy would not only help you with increasing installations but also help you with increasing ROI. These tools are made run by advanced machine learning algorithms. Player targeting can help you with at least 13% rise in user retention. Also, you can perceive doubled installations.

Even if the tool does not help you with growing ROI or installations, it would definitely help you stay current.

Effectiveness of marketing campaigns-

Keep a measure of the success of your ad campaigns. Act on the results you get. Easier the game developers used to run campaigns to predict Lifetime value. Using LTV to keep up with the pack is the last component of acquisition efforts.

Mobile gaming industry is welcoming so many entries everyday. Ask right questions to yourself to grow and stay ahead of your competitors. In this highly competitive age, it has become hard to come with new games. In order to win the race make sure you are adding innovations to the market. We have mentioned a few tactics above to help developers in making most of marketing budget and plan. Make most of your marketing plans by moving with running trends.