Tuesday 21 March 2017

See How a ‘Blue’ Logo Could Make a Positive Impact

They all have blue as the primary color in their logo design. And of course, there is hundred and thousands of companies have blue colors in their logo design.
Usually, people believe that blue color is the symbol of pervasive or universal, just as the sky above, but only few people know that using blue color in the logo shows the maturity, trustworthiness as well as dependability. So many companies, whether they are established or they are startups, they use blue color as the primary color to show their potential customers their level of competence.
Let’s take a look on few of the companies that for which reason, they decided  to include the blue color during the logo development.

Dependable
Nowadays, cars, appliances as well as airplanes are considered to be the basic necessity of daily life. Dependability is an essential attribute to the customers for all these products.
Many companies such as, GM, GE, Ford has been well established for more than 100 years, delivers the trait of reliability with the help of their logos. Although, Intel as well as Dell, both have less year of experience when compared to the above companies, but yet is a well known brand in the world of tech, and both makes sures to deliver the reliability through their blue logo designs.

Trustworthy
Bank, credit card companies and health care providers which often asks for the sensitive information from their customer, and for them conveying the trustworthiness is an important factor to achieve success. These kind of service provider uses blue color in their logo designs as a way of showing trust to their customer. In fact, Bank of America also uses red color as an additional color in their blue color logo design to show modernity and it also helps them to associate with the flag of America.

Professional
When it comes to IT or legal advice, and financial matter, showing some kind of professionalism is a must-have. Its being more than 147 years to Goldman Sachs, and its longevity does not assure the investor about the professionality, but it’s the blue color in logo which shows that professional factor. Many other companies also uses blue color in their logo designs such as, Wu Legal and Gorilla Technologies to make their customers easily build trust on them by ensuring them to offer professional help in IT or legal advices.

Even-tempered
Many logo designing company india believes that blue colors helps people to remain even-tempered as well as cool headed. The reason being, blue color has been always associated with the nature, such as the never ending sky, the rolling oceans, or even the  blueberries!
In fact think of few of the dental logos as well, such as Oral-B or even the Denti Belli. Many people often feel nervous while going for a dental check-up, but these blue color logos give a sense of calm and unflappable to the people.

Are you blue?
Picking up the blue color as the primary color in your logo design is the way of letting your customers know that you are dependable!

How you people are going to stand out of the ocean of competitors differently? Do let us know in the comment section below!

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