Thursday 20 September 2018

How Can You Convert Your Mobile Game App To A Profit Making Machine?

Which mobile game is your favourite? Is it candycrush or temple run, car racing, boxing or something else! Be it any game, the effort behind making every single mobile game is immense. It needs months of dedication and efforts to come out with a mobile game that can attract users.

Game may sound utterly simple but it is one of the complex process of development. The first and the most important part of game development begin with a novel idea, then planning that idea in away that bring engagement in users over a long period of time. After these initial process, designing the interface is done and the process goes on. Once the games gets ready, it is them submitted in the marketplace or playstore from where users can get them.
Now that a game is submitted, it is high time to make strategy to gain monetary benefit form it.
But how?

To answer this question, we are going to discuss 7 easy tricks to make your mobile game a profit making machines
Let us dig in:

  1. Designing the game for users
Professional mobile game developers across the globe, believe that the mobile game should be designed keeping in mind the targeted users in order to make it a hit. Since the competition in gaming apps is no less hence, the concept of the game should be such that can grab the attention of the audience for a longer period of time. Once the app goes viral, it will attract more  customers and get you more profit.
  1. Offer something new with each update.
Be it game development on android base or in iOS base, it needs to be updated with novel feature at regular interval. Getting frequent features update will create expectation among users and they will remain hooked up with the app. You can give small reward points for sharing the app and increasing its exposure.
  1. Working with freemium model
Most of the game lovers , play free version game but there are some who buy premium game features as well. You can offer a free lite version of your app and then charge for getting into higher levels. Make sure to put some interesting features and tools in the paid versions to tempt players to go further.
  1. In app purchase
Third party advertisement and in app purchase are easy ways to gain additional revenue in the app. Relevant advertising content increase the chances of the users to go ahead and make purchase while working on the app.
  1. Cross marketing the app
In this process, you can ask the fellow game developers to show your game information in their app and vice versa. Apart from it, you can also take help of affiliate marketing and advertising other product in your app. This method is subtle way of advertising that give better result than traditional advertising.
  1. Use analytics to understand your targeted customers
Use the data from analytics to understand the likes and dislikes of your targeted audience. This data can help you in creating games as per their expectations and needs, hence the user engagement will increase and so as the loyalty and revenue.
  1. Marketing your app
While developing a good quality, creative gaming app is a necessity for success, marketing the app is no less to it. It very important that people come to know about the details of your app. The easiest platform for creating the buzz is social media. Keep sharing the app details and the details of the updates to make entice people and keep the interest alive among game lovers.

If you are a game developer, follow these simple yet effective hacks to convert your mobile game app as a profit giving venture.

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