Logo Design Software: Transforming the Designing Arena in India

Described as the face of the company and considered as the visual identity, a logo is an essential component that a business cannot afford to neglect. A logo is a foremost element that any potential customer will notice when they reach out to a particular brand. Working beyond an image, a logo is the unique point of recognition and a foundation established amongst the clients regarding the business. An appealing and well-designed logo that adheres to the business objective is a seamless medium to convey the potentiality of the products and services offered.

Factors to consider while designing a logo for the business:

• Distinctive: The preferred logo must be distinctive yet should be easily comprehensible, it should attract the customers rather befuddle them. A potential logo creates a great first impression among the customers.
• Detailed: A logo must be created with respect to the every minute details of the business. It should appropriately adhere to the business objective and reciprocate the brand voice. Instead of experimenting with the shapes and size, businesses must focus on the core areas of their operations.
• Designer: It is highly essential to hire a qualified and experienced designer to attain the preferred and impressive logo design. If you are going for logo making software it is necessary to determine its reviews and ranking in the market.

Logo Design Software

With the inclusion of budding start-ups sprouting up every hour, the business of logo design in India has grown exponentially that has given several employment opportunities to eminent designers. Whether you are hiring a designer or planning to acquire software to design on your own, it is essential to mould your preference according to your needs and choose the best from the rest

To leave a distinctive trail in the global marketplace, leveraging the brand identity and creating a customized logo for the business, go through the list of the best and popular designing software in the market right now that has leveraged the business of logo design in India. 

Adobe Illustrator

Widely accepted by designers and business owners as the gold standard of image interpretation, Adobe products have always been first preference since their inclusion in the market. Brimmed with advanced features and customizable add-ons, Adobe Illustrator helps in creating impressive logos, icons, drawing, images and more. It also assists in adding text to your logos and lets you seamlessly increase the size of the logo.

CorelDraw

Created its own space of supremacy in the industry of logo design in India, CorelDraw has indeed come a long way since its launch. Counted amongst the leading logo design software in the market, CorelDraw with its high-end vector editing tools assist in designing a rich and detailed logo for the business. Several other features like symmetric drawing mode, kaleidoscopic effects, block shadow, and many more lets you create a distinctive and unique design.

LogoJoy

Enhancing the virtual appeal of the logo and constantly strengthening its place in the industry or logo design in India, Logojoy is an AI (artificial intelligence) driven software that uses smart AI to create live like logos for your business. The software creates a customizable logo design with regards to the data entered by the users. Once the design is complete, the user can seamlessly fine tune its font size, colour schemes, spacing, etc. Logojoy also provides a preview as it would look after the print.

Owing to the advancement of technology and growing innovation in the technical real, machines and software are taking over the job of a human brain. The process of logo designing is also being replaced by state of the art technology and upgraded software. It depends on the business owner to wisely pick the appropriate option from the plethora of logo design software.

More info: https://www.vervelogic.com/logo-design.html

How To Be A Proficient Logo Designer in India?

A logo is a graphic mark, emblem, or symbol used to aid and promotes public identification and recognition. It may be of an abstract design or include the text of a name it represents as in a word mark. Various brands and organizations have their respective logos. Logos need to be created in such a way that it manages to catch the eye and can contribute to the brand value. Making logos require a lot of creativity, thinking and an eye for detail.

 

It adds a stylizing effect on an organization that it represents. With more and more businesses, entrepreneurs increasing in India, the demand for logo designing are increasing. This leads to an increase in the number of logo designer in India. The reputation of a Company depends on its brand value and logo. No company can stand in the field without a logo which is mandatory to brand its product in visual media.

We are currently witnessing Industrial Revolution 4.0. This revolution is based on Artificial Intelligence, Big Data, Robotics, Internet of Things etc. Hence it is predicted that after a few years, many jobs will be lost and robots will take over. But the new digitization will also provide a lot of jobs which will be based on new technology. One such opportunity could be becoming a logo designer. It is fully based on creativity, vision, symbols something on which the human mind could prevail over Artificial Intelligence.

How to be a Logo designer in India?

 

1. Learning the Basics- A Logo designer needs to have an eye for attention-grabbing design. They should also have an understanding of the vision and goals of the organization for which he is making a logo. A logo designer in India should think about the various ways by which message can be conveyed through a logo. Moreover, a Logo designer must be well informed about various techniques which are involved in graphic design and software. This means having a strong practical knowledge of using Adobe Photoshop, Jeta Logo Designer, and Apple Motion etc. A Logo designer must also understand social, cultural and industry trends and avoid them at all costs because logos need to be timeless and last longer.
   
2. Learning Methods, Theories, and Techniques- Passion is not enough; Logo Designing requires a more holistic approach and knowledge about techniques. A degree in graphic design could be very helpful in ensuring success in this field. A robust knowledge about graphic designing software could take someone a long way in this career path. A degree in Mass Communication or business can be really useful too as it is helpful in understanding market behaviour of producers and consumers. This will make a major impact in the portfolio.
   
3. Developing your Brand- Having a strong portfolio is important as it proves the capabilities of a person, his specialization. Building a portfolio while gaining formal credentials is a great strategy. It is also important to build a brand of oneself especially if that person is working as a freelancer. A personal brand will provide legitimacy to the logo designer in India in front of his customers.

So that’s how a person can be a logo designer in India. Having a degree is not compulsory in this field whether the person wants to work in India or abroad, but having a professional degree can provide a person more knowledge and a sense of legitimacy. There are a lot of opportunities to work in this field from college graphic design program to entry-level jobs, internships, and even attending industry events.

A person can become a successful entrepreneur if he manages to build his own brand in this field. This will provide him with ample opportunities to take his business forward. With the availability of jobs decreasing day by day especially in India, it is a good time to brush up skills in logo designing and developing this as a skill. This job is unconventional but has a lot of scopes. Therefore the logo designer in India tends to make use of a lot of opportunities.

Why Players Are Leaving Your Game App And How To Fix This Issue?

Every game developer dreams of making their game app the most popular ones in its time. Games are a means for having people highly engaged and engrossed in the virtual world. However, not every game can make a mark like Pokemon Go or AngryBird.

There can be many reasons if your game app is not making that big like the name of the games mentioned above. A very important component in deciding the game success is the number of players and their engagement level. If your game’s players are leaving your app, then consider it to be a serious matter.

In this post, we will discuss what can be the possible reasons of players leaving the game and how to fix this issue:

Let us begin:

1. Your game introduction is not engaging/ entertaining

Introduction is the first important introduction of users with the game. To know that your introduction is up to the mark, a funnel tool present in the gameanalytics to understand how players progress through first time user experience. users interaction within the introduction or tutorial cana be analysed by moment players spend in tutorials. To find better details, users can start by designing event which in understand actual play time.

Experts from iphone game development company, the time users play the game would easily show whether your introduction or the tutorial is too long or not and players have to complete it in more than one game session. If the tutorial is ok, then chances are there are some problems in your game stages which make people stuck and they eventually leave the game.

For looking at how people are looking into tutorial, a separate funnel is needed to see which point on the tutorial created a drop off.

2. The game sessions are too long

Usually people play games on the way or to kill small amount of time. Thus creating a long game session would mean excessive player churn. You can make use of game analytics which has a feature of benchmark. This let you compare the overall KPIs of your game. The game sessions should be balanced and less time taking to retain the players. Long session can lead to boring game play which may frustrate users.

3. Not targeting right audience

Each game is determined and made keeping in mind the targeted customers. Android game developers suggest that the success of a game is highly dependent on its players. A wrongly targeted game would never reach to the success as its crowd gets scattered making it ambiguous. If your game is targeting wrong players, it is obvious that they may drop the game within few minutes as they are designed as per their choice or cognition level. Therefore, doing proper research is important.

4. You don’t run proper test

Facing bugs while playing a game, is the last thing that players would tolerate. It is very important to involve testers after the app is created to make proper testing and find all the loopholes before the game app is submitted for players. You can also use game analytics to test errors by several ways such as quality dashboard which counts the number of errors and the users affected by them. There are some error which need immediate fix, so it is better to keep an eye on error reporting in real time and live feed to avoid any major problem which lead to player churn rate.

These tips stated above help you begin with your analysis of game and also give you an idea about the reason behind high player churn rate and how to fix the problem.

More Info: VerveLogic

Myth Busting: Top 4 Business Logo Myths In The Mind Of The Marketers Which Should Never Exist!

Logo is the way brand establish itself in the market. But there are marketers who are still confused whether to have a logo or not? Is there a way to stay in race without it?

logo establishes a brand for the audience. It portrays value and characteristics of a brand that sets apart from other business. Without a logo, creating a visually strong impact on users can be troublesome. You can never connect to the mentality of the customers to explain them who you are and what your can offer.

Let’s discuss four common excuse and myth that marketers feel while designing the logo for their business.

My business is of low scale. I don’t need a logo for my business!

There are at times when people get involved in multiple businesses. In this situation they may not have time to dedicate in side business. They want them to continue but in low profile, so they decide to skip the step to design business logo.

As the time passes, marketer may wants to expand their business but how? He has wasted valuable opportunity to connect to potential customers and build that trust to expand client base. For a customer, your business has a plain text identity instead of logo. It seemed untested startups despite being in business for ages.

Experts view the loss of these opportunity as a massive setback to the expansion of the business. A logo design connects visually with the customers. This build the foundation of future brand expansion. Get logo design to build visibility and trust.

Designing a logo would look too sale pusy!

Most of the marketers without logo believe that having a logo in their niche market would look too sales pushy for them. People may think this gesture as a sign of exaggeration and overtly flaunting the success of their business.

Let’s break this myth.

Designers involved in corporate logo design india suggest that logo most of the time project positive influence on people. People would have the notion that you are progressing well, hence, you have a official logo now! Logo does not make efforts flaunting but it enhances your brand presence and project you an expert in your domain. It helps in making your business noticeable.

My customers know about my product. I don’t need a logo!

There are marketers who run home based business such as making jewellery, food items, decorative etc.

These marketers mainly believe on word on mouth advertising done by family, friends and relatives that make them expand their business. Now, what if your near dear ones, known ones are saturated about your product or they already own your product.

The idea of a business is to expand its customer base but with word of mouth and without any identification, it becomes difficult to explain customers.

The only solution is a logo. It will help people to understand what marketers is offering and in what quality. A logo and a website can help the marketer to reach to larger groups of people and beyond state or country boundaries. This way the expansion of business becomes very easy. With a great logo, a website and some business cards,marketers can grab its customers and earn great results.

My business needs logo. But what if people don’t like the logo that i come up with?

The basic need of logo is very much clear to the marketers. There are some kind of marketers who identify with the importance of logo yet they are very apprehensive about the look of it.

Break this thinking with a simple logo. Logos are meant to be clear and precise in telling what you offer to people. Marketers can DIY the logo design by online logo maker or resort to expert designers for it.  A point to remember is logo is an investment which gives proper return, if done appropriately. Therefore, if you prefer to have a logo, do not settle for cheaper options. You can keep your business name and an icon as your logo to retain the simplicity of the logo.

After it is made, test it on people, take feedback and make necessary tweaks for an amazing results.

Last words

There are many confusion, alteration that comes in the mind of the marketers hearing about logo. People who are updated and keep pace with the market change has already settled their business with a powerful logo for their brand identity. But there are many who still face dilemma. The above listed confusions are just a few of them to give a strong light on the myth prevailing within marketers and let their business grow in the right way.

More Info: https://www.vervelogic.com/logo-design.html