Why Players Are Leaving Your Game App And How To Fix This Issue?

Every game developer dreams of making their game app the most popular ones in its time. Games are a means for having people highly engaged and engrossed in the virtual world. However, not every game can make a mark like Pokemon Go or AngryBird.

There can be many reasons if your game app is not making that big like the name of the games mentioned above. A very important component in deciding the game success is the number of players and their engagement level. If your game’s players are leaving your app, then consider it to be a serious matter.

In this post, we will discuss what can be the possible reasons of players leaving the game and how to fix this issue:

Let us begin:

1. Your game introduction is not engaging/ entertaining

Introduction is the first important introduction of users with the game. To know that your introduction is up to the mark, a funnel tool present in the gameanalytics to understand how players progress through first time user experience. users interaction within the introduction or tutorial cana be analysed by moment players spend in tutorials. To find better details, users can start by designing event which in understand actual play time.

Experts from iphone game development company, the time users play the game would easily show whether your introduction or the tutorial is too long or not and players have to complete it in more than one game session. If the tutorial is ok, then chances are there are some problems in your game stages which make people stuck and they eventually leave the game.

For looking at how people are looking into tutorial, a separate funnel is needed to see which point on the tutorial created a drop off.

2. The game sessions are too long

Usually people play games on the way or to kill small amount of time. Thus creating a long game session would mean excessive player churn. You can make use of game analytics which has a feature of benchmark. This let you compare the overall KPIs of your game. The game sessions should be balanced and less time taking to retain the players. Long session can lead to boring game play which may frustrate users.

3. Not targeting right audience

Each game is determined and made keeping in mind the targeted customers. Android game developers suggest that the success of a game is highly dependent on its players. A wrongly targeted game would never reach to the success as its crowd gets scattered making it ambiguous. If your game is targeting wrong players, it is obvious that they may drop the game within few minutes as they are designed as per their choice or cognition level. Therefore, doing proper research is important.

4. You don’t run proper test

Facing bugs while playing a game, is the last thing that players would tolerate. It is very important to involve testers after the app is created to make proper testing and find all the loopholes before the game app is submitted for players. You can also use game analytics to test errors by several ways such as quality dashboard which counts the number of errors and the users affected by them. There are some error which need immediate fix, so it is better to keep an eye on error reporting in real time and live feed to avoid any major problem which lead to player churn rate.

These tips stated above help you begin with your analysis of game and also give you an idea about the reason behind high player churn rate and how to fix the problem.

More Info: VerveLogic