What do High-Performance E-Commerce Sites do Differently?

If you have an e-commerce site and business then this question surely revolves around you. What do they actually do to get more sales and business? There are many things to learn from the techniques and tactics that they use. However, one of the biggest factors is they have the top SEO company by their side. With the best SEO company, you can achieve and know what high-performance E-commerce sites are doing. 

If we go five years back we can see the conversion correlation section acts as an accurate predictor of upcoming trends in digital marketing. At that time the high-performance sites got more significantly paid searches than the chasing pack. They were getting more mobile traffic than the chasing pack. But now the trends have changed now the paid search has eclipsed organic for website revenue. And the majority of the revenue is coming from mobile devices. To give you a head start, I’ve curated a list of best eCommerce SEO strategies that will allow you to scale your online business significantly and generate higher profits in the long-haul.

Ecommerce Website Architecture

It doesn't matter you have a small or a huge eCommerce website, your website architecture creates all the difference. The content management system helps makes the website architecture best. App top eCommerce platforms including Shopify or Magento use optimized stacks that offer improved performance for every eCommerce website. The structure of your eCommerce website should be simple so that the link juice flows from top to bottom smoothly. 

The top 10 SEO companies believe it simplifies the user experience on SERP. Adding location-based, attribute-based and history-based breadcrumbs, can be really helpful in getting more traffic. Google also shows breadcrumbs within the search index. 

Optimizing Sitelinks

Google adds website links to each website in organic search. These searches provide information like all services and products you offer. This will help your potential customers to visit your site and increase conversion rates. 

Keeping a Proper Internal Linking Structure

You must add internal links to each & every product page and interlink them to a different page. You can always link them to pages you wish to give more value, this will exploit your products which are not getting sales and traffic. 

On-Page SEO for eCommerce Pages

On-page SEO refers to the optimization of content and code on each page of the website. You must start by creating a list of keywords you want to rank your eCommerce store on. For instance, if Black Friday is near then Black Friday sales is a keyword that can bring more sales to your site. It is better to keep searching for variations until you find relevant keywords with minimum difficulty. Feel free to use any tool of your choice. Once you have the keywords finalized, check out for their variations and add them to the main page, category pages, and product pages. You can also use other tactics like eCommerce SEO for voice, and improving page speed, proper page description which can totally help you with increasing traffic. 

These tactics have done wonder for big eCommerce companies and surely will do for you.  The same is shared by the best SEO companies to earn better profit in your eCommerce business.

More info: https://www.vervelogic.com/e-commerce-website.html