Tuesday 20 July 2021

How To Create An Attractive E-Commerce Website/App?

E-Commerce Web Development has been in the limelight since lockdown times. As the entire world announced lockdown measures to curb the spread of novel Coronavirus, businesses saw e-commerce as the only choice to keep them in the running. Nothing has changed post-lockdown, 50-60% of the retail sales are still a direct outcome of the e-commerce development and a robust interface. 

A professional e-commerce development company is adamant to give all the benefits a business needs from its e-commerce interface but to hire the best resource one should be aware of the key considerations and the mere basics that a truly online business should have. 

The article relates to the elements that are a must for a full-fledged e-commerce website no matter which business it serves

1. Dynamic Web Design

More than 60% of the world population prefers shopping via smartphone this is where a responsive web design works in your favor. There are proven figures of increase in e-commerce sales because the interface is flexible enough to run on various platforms from smartphones to tablets and desktops. Owning a compatible website works as an ace of spades for an online business.   

2. Right E-Commerce Platform 

Picking the right e-commerce platform to kickstart your business is a must. An e-commerce business is meant to scale and expand with more awareness in the industry. Magento is your best bet for an e-commerce site in 2021. The platform has served businesses of all kinds and sizes and is still relied upon by various startups. Know more about Magento and e-commerce web development from Vervelogic.     

3. The Best Core Programming Language

The best open source core code programming languages for e-commerce development are Java, CSS, Python, Ruby and Django. One cannot afford to go easy on core code programming languages as it will highly affect the optimization and quality of your website.    

4. Detailed  Product Images, Videos 

Product images and videos are the very first impression of the product to the client. Despite being attractive, the product images and videos should be detailed with enough lighting to make the viewer see and feel the quality of the product. 

5. Accurate Product Descriptions

Product description involves every detail about the product including the material, ingredients, storing and/or cleaning instructions, benefits etc. Answer every question that possibly turns up for the viewers through product descriptions. This keeps them confident about the product you are selling. 

6. Secure Payment Checkout 

A business that provides multiple modes of secure online payments flourishes in the market. Checkout is an incredibly important segment of every e-commerce site, make sure you are working with a certified and experienced e-commerce development company so that there are no future discrepancies regarding the payment or any other online operations.   

7. 3 Click Site Navigation Law

There is a 3-click law that applies to every site that is serving people’s needs. The law states if the person is not able to get to his desired page in 3 clicks he might leave the site being frustrated with the interface. Product and other major pages should not take more than 3 clicks to get to. 

8. Web Speed Optimization

Loading and optimization speed directly affects the sales of an e-commerce business. The viewer is more likely to dart to other similar sites for purchase if your e-commerce portal is taking more than usual to load pages, images, videos or descriptions. 

9. Site Security  

The site and data security are two major deals for any e-commerce site. Even if your site asks the customer to sign up, make sure you are able to keep their trust. If you are running an e-commerce site a customer relies on you with his most personal details like card number, bank details, address and phone number, ask the best e-commerce development company for support in the first place. 

You cannot afford to go easy with your choice for an e-commerce web development company, as a lot is at stake including optimization to the interface, product list management and data security. For the utmost security of your online business go for a standalone IT company that does everything from web development to digital marketing, promotions, branding and SEO all under one roof.

More info: https://www.vervelogic.com/e-commerce-website.html

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