Top Keyword Research Hacks to Outrank The Competition

Keyword research is considered as the most talked topic for SEO practices. It actually leaves a major impact on all those factors that could help you to rank better and in fact, it may seem overwhelming at times.

Think of it that way,

If you are going to target wrong keywords then surely you will miss the audience completely. If you choose extra long-tail keywords, naturally you may miss huge traffic. And if you target competitive keyword then only a few are the chances that you will rank.then how can you win the race?

Well, the answer is KEYWORD RESEARCH- which says about including what your audience wants to know.

There are few steps to follow to gather all the small pieces of Keyword Research:

Step #1. Understanding three major Keywords type

The keywords have been categorized into three broad categories from different stages of the funnel:

1. Top-of-funnel which are informational like how-to or guide
2. Middle-of-funnel which provides specific solutions like what actually works.
3. Bottom-of-funnel which focuses on buyer intent like best, affordable, prices, etc.

Search for the best keywords that you will be targeting in your post. Identify the target keywords for top, middle, as well as the bottom of funnel keywords.

SEO company Mumbai suggests ensuring that if any of on-page SEO techniques need to modify by targeting those words.

Step #2. Decide which type of keyword you must focus upon

Almost every business do keyword research after analyzing what they are trying to achieve.

Most of the common goals include focusing on building the long-lasting relation with users, targeting audience who actually wants to buy a specific product.

If your main aim is to your build long-term users, better you to target the top-of-funnel and middle-of-funnel keywords. However, the main aim of your SEO campaign is for an e-commerce site, it will be beneficial if you target the bottom-of-funnel keywords.

Analyze and think hard about all the main keywords which you will be a focus on your post.

List down all those keywords and compare the content. With that content which has already ranked on the first page of page of search engine results.

Step #3. Set the Goals by hacking the entire process

Keyword research includes so many data to filter. Therefore, top SEO company in Noida prefer to set goals first. This means to think that why you want to achieve the higher ranking?

What you need an organic traffic

This will give you a crucial; information. Because this will define your content and clarifies that which part of your contents holds more important than other.

Focus on your goals instead of SEO, think about the about conversion rates. Then you will be able to emphasize that how much money you can make.

Step #4. Look for your competition

Before you start to work for your projects make sure that you search your competition first. Look for the companies over Google which are far ahead of your company and see where they hold the position today. After analyzing set them as your main competitors and think that how much time you need to reach their level and give them tough competition.

Bottom line:

These whole strategies begin by doing the keyword research and creating a powerful content. Hopefully, this content will help you to achieve a higher ranking. Do remember to mention your problems, thoughts, and views in the comment box below. We will be back with more interesting information soon. Stay Tuned!