Being a user of eCommerce websites, I consider many factors before finally purchasing anything. Just like any other user I examine a website's layout to figure out whether the website is difficult to use or not. If I find something clunky then my trust falls before completing the order. It's not only big companies like Amazon and eBay that offer good services, there are many online stores that provide great user experience top its users and are earning good revenue because of it. 52% of people say website design is the top factor in determining a business's credibility and around 40% will stop engaging with a site if it is not attractive.
If you also have an eCommerce store then having a flawless design is required in today's competitive market. Because if you are not delivering then someone else is and your customers will never think twice before switching to someone else. There is a reason why there are ecommerce web development company that can improve customer experience on your website using its ingenious design methods. Without further ado what are these factors that you need to consider for the same.
Optimizing the Product Images
Since your users are not visiting a physical store, they would require a clear cut image of the products you are selling. It helps them determine whether it's valid or not. This makes the use of good quality images on your site an important task to do. Using optimized product images not only increase your web store performance but you will also have high page speed which will increase your customer's user experience.
We also suggest investing time on taking photos of your products. Better the quality, the more attractive the products become.
Including Feedback and Accurate Product Information
According to an ecommerce website development company in India, providing accurate product information increases your conversion rates by 18%. Correct information on your website can include, availability of stock, product descriptions, product imagery, videos and most importantly pricing.
Moving ahead feedback from previous purchasers is a perfect way to build customer trust and entice sales. While designing your website, leverage the benefit of your customer reviews by showing off customer feedback and making things easier in your favor by convincing the user that product is good.
Creating a Clear Conversion Path
As mentioned, users look for proper page layout and having clear conversion paths are very important for your online store. A step by step guide for new users can be really helpful in setting up a customer in buying your products. The experts from the ecommerce website development company in India use various methods to optimize your website that creates simpler navigation for the potential customers and turn them into a regular customer.
These are the few tips to enhance your ecommerce website design as the top ecommerce web development company can help you achieve it easily. Connect with the right team and see wonders happening in your direction.
More info: https://www.vervelogic.com/
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