Image optimization is a huge part of SEO. Every SEO company in Jaipur suggests image optimization for organizational websites so they can get a better ranking on Google. The main concept of optimizing images is to make sure that potential leads can get attracted to the website and conversion rate can be improved. If your images are not loading properly and taking time then visitors will surely leave the site within seconds. Want to know more about Image optimization and tips for improving it and alt text, so you should read.
But, in this blog, we will discuss tips for image optimization to improve your SEO. So let us take a tour of them.
Tips for Image Optimization
- Use Images Responsibly-
You should be smart about selecting images for your website. If you have a minimalistic design then it can do half of your work but you have got to ask the question to yourself if this image you are using is critical to the design or not.
For dynamic web pages, you can go for a more interactive and fascinating image that will increase the focus on design. Unless you are a photographer then you can experiment with different image formats like CSS3, Scalable vector graphics, and embedded videos. You can ensure better image quality and loading time at higher resolution platforms.
- Image Compression Automation-
Almost every SEO company in Jaipur and even other countries uses the two best options for image optimization. One is reducing the size of the file and the other is compressing the image.
Image compression is very easy with available tools even for different platforms. If you working on WordPress then you can compress images through Imagify. It can compress a folder of images in one click. It also provides massive boost speed for PNG and JPG compressions. If you are worried about large-size files then you should try Adobe Suite or Affinity. These tools can compress images without leaving large CMS files.
- Next-Gen Image Formats-
Traditionally we were dependent on two types of formats JPEG (lossy), and PNG (lossless) compressions. But with time it is suggested to go for next-gen formats. For example JPEG 2000, JPEG XR, and WebP.
JPEG 2000 and JPEG XR compressions are the same as JPEG but with losses. The only issue with them is they are not supported by majorly used browsers like Chrome, and Firefox. But the only compression supported by these two browsers is WebP which supports image and animation compression and is lossless.
Conclusion
At last, we can say that image optimization can enhance your SEO results unexpectedly so you should pay attention to these tips. Verve Online Marketing is a leading SEO company Mumbai, India, and other countries like New York. They have an expert team to handle all your SEO and other online marketing needs. To know more request a quote today.
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